Here’s another example on how to help yourself by helping your loyal pals.  It’s the fourth and last day of the fabulous conference.

On the first day  of SFWC (Thursday Feb. 16, 2012) I had arrived at the Mark Hopkins by 12:30pm–saw dear friends; rehearsed with Mary E. Knippel and fine-tuned my portion of our presentation “Be Your Own Editor” (scheduled for 6:00pm that day). What happened? Here’s that post.

On the second day of SFWC (Friday Feb. 17, 2012) My presentation ” Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book” with Elisa Sasa Southard was scheduled for 9:00am and I put on my “Story Consultant/Platform-Building Coach” combo hat and met with over a dozen authors one on one. Here’s that post.

On the third day of SFWC (Saturday Feb. 18, 2012)  I put on my “Story Consultant/Platform-Building Coach” combo hat again and met with over 30 authors one on one.  Here’s that post.

On the fourth and last day of SFWC (Sunday Feb. 19, 2012) . . . here are some highlights:

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Sasa Southard checks details for her San Francisco Literary Tour scheduled for 11:00am Feb. 19, 2012 for SFWC registrants

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Sasa Southard (wearing blue beret) gives SFWC registrants her signature San Francisco Literary Tour 2012 Feb 19--tour begins in front of Club Fugazi

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Sasa Southard makes her SF Literary Walking Tour fun for everyone--photo by Coach Teresa LeYung-Ryan

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I said goodbye to Tour Director Sasa Southard, Joyce Turley and the other folks at Washington Square. Then I walked to Mason Street to catch a cable car.  While walking up Mason Street toward the Mark Hopkins, I ran into Lori Henriksen and her partner. Lori, I can’t wait to read your book! Happy platform-building!

Coach Teresa LeYung-Ryan so delighted to run into novelist Lori Henriksen (right) and her partner on Mason Street on last day of SFWC

I got to the Six Continents room and was delighted to see Rebecca Martin & Lori Noack assisting our pal Martha Alderson.  Mary E. Knippel was there too. Linda Lee had been with them in the morning, while I was with Sasa Southard.

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Plot Whisperer Martha Alderson presents at SFWC

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Also, I was happy to see Kenneth Ogalvie, Christopher Eng and Joanne Huspek at Plot Whisperer Martha’s enlightening session. Creating plotline is “a must” not only for fiction but also for narrative nonfiction.

Plot Whisperer Martha Alderson answers questions from fans

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master-mind members Mary Knippel, Rebecca Martin, Plot Whisperer Martha Alderson, Lori Noack, Teresa LeYung-Ryan at SFWC 2012 (Linda Lee was somewhere in the building helping other writers; Luisa Adams was with her family)

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Story Consultant & Editor Teresa LeYung-Ryan happy to see Joanne Huspek at Martha Alderson's breakout session "How to Plot"--photo by Christopher Eng

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In the hallway I ran into dear Kathi Kamen-Goldmark (so good to see Kathi!) and Sam Barry (good to see Sam too). I’ll be blogging about Kathi real soon.

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Kimberly Edwards & Nina Amir & Margie Yee Webb with Marty Castleberg at SFWC--last day of the most wonderful conference

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Practice Aloha / SuperWoman Barbara Santos gets shoulder massage from Plot Whisperer Martha Alderson

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Martha Alderson & Teresa LeYung-Ryan & Lolly Winston & Laurie Fox inspire SFWC writers--photo by Tara Farquhar thepennedartist

One of the biggest rewards was having a moment with dear Laurie Fox and Lolly Winston with my pal Martha Alderson. I was overjoyed.

Vicki Weiland and Luisa Adams, how I missed you both.  You both had emailed/called before the conference commenced. I love you gals.

Andy Jones invites Plot Whisperer Martha Alderson to his radio show--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

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Just when Martha and I were about to walk out of the Rooms of the Dons (a.k.a. SFWC’s Café Ferlinghetti), Leigh Anne Lindsey of SeaStorm Press entered with a “real” video camera and asked me about the 2 sessions I co-presented on Thursday night and Friday morning. Leigh Anne is a colleague through Women’s National Book Association (WNBA) and California Writers Club (CWC).  Robbi Bryant was with Leigh Anne–always fun to see them.

From reviewing the program, I know there were another 20 WNBA members who were at SFWC but I didn’t get to chat with them.  Linda Joy Myers, co-president of WNBA-SF Chapter and founder of National Association of Memoir Writers (NAMW), had orchestrated the WNBA exhibit at the conference!

Story Consultant & Writers' Platform-Building Coach Teresa LeYung-Ryan & Plot Whisperer Martha Alderson at Nob Hill Cafe SF--photo by author Margie Yee Webb

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Cat Mulan's Mindful Musings Margie Yee Webb, Kimberly Edwards & Sheila McDonald meet at Nob Hill Cafe after working 4 days and inspiring writers at SFWC--photo by Coach Teresa LeYung-Ryan

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the end of a lovely conference--lovely food at Nob Hill Cafe--thank you, Plot Whisperer, for the delicious treat.

When the 5 of us got back to the Mark Hopkins, Elizabeth Pomada asked if we wanted the lush centerpieces (garden-in-pots).  I was already schlepping my-show-in-suitcase, so, I didn’t have room for one.  However thank you so much, Elizabeth!  Buddy Martha Alderson gave me a ride to downtown San Francisco; I  walked into Nordstrom, found a quiet spot to unwind, read some pages from Mary Jo McConahay’s Maya Roads: One Woman’s Journey Among the People of the Rainforest (cannot put down this spellbinding read) before meeting with Birgit Soyka to return her camera tripod.

Thank you, buddy Mary E. Knippel, for orchestrating the independent editors program and to all the wonderful volunteers who kept everyone on schedule on Friday and Saturday in the Garden Room!

Thank you, Elizabeth Pomada & Michael Larsen, Barbara Santos & Richard Santos, Laurie McLean, Linda Lee, every volunteer, every SFWC advisory board member and sponsor, SFWC organizational team, Patrick and his team, all fellow co-presenters, speakers, registrants, Mark Hopkins team, and everyone (online, in-person) who played a role in making the conference the most delightful event of the year!

I was “high” going home. It’s two weeks later, I’m still high.  How I love being the Story Consultant & Writers’ Platform-Building Coach.

Sincerely,

Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams!”

http://writingcoachteresa.com

to sneak preview the exercises for Day 1 & Day 2, go to Amazon books

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story.  http://writingcoachteresa.com

Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

Coach Teresa LeYung-Ryan here . . . this is what happened from my POV. Please tell me and my colleagues your point of view by submitting comments to this blog post.  How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.

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Story Consultant & Writers' Platform-Building Coach Teresa LeYung-Ryan and Elisa Sasa Southard of Go-With-Sasa at Lori's Diner on Powell Street in San Francisco to fuel up before Day III of helping SFWC attendees

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authors & independent editors Kate Farrell, Mary E Knippel and Wendy Nelson Tokunaga--photo by author & independent editor Teresa LeYung-Ryan

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historical novelist Liz Newman receives cheers and advice from Story Consultant & Writers-Platform-Building Coach Teresa LeYung-Ryan

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Mary E. Knippel answers questions with smiles at SFWC Independent Editors Central

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Shannon Johnson receives cheers and advice from Story Consultant Teresa LeYung-Ryan at SFWC Independent Editors Central--photo by Tara Farquhar

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At lunchtime, we heard announcements of scholarship winners! Congratulations to winners!  Cheers to generous benefactors!

Martin Yan said lovely words about vibrant Shirley Fong-Torres, about how she smiled, how she enjoyed meeting her fans.  Martin reminded us to smile when we’re autographing books.  Smile.

Elizabeth Pomada introduced Laurie Fox (famous literary agent who also writes novels)–more about Laurie in another post (she is another super kind soul).  Laurie introduced Lolly Winston. Lolly delivered a heartfelt speech about her encouraging teachers and her perseverance. She is funny, sweet, and serious.

What a memorable hour–from picturing Shirley’s smile through Martin’s tribute; hearing Elizabeth speak fondly of Laurie; Laurie speaking fondly of Lolly; Lolly expressing her appreciation for relationships and the craft. So beautiful.

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Marty Castleberg & Linda Lee & Richard Santos inspire writers at SFWC

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presenters-authors-teachers Tanya Egan Gibson & Holly Payne meet up at SFWC and shine!

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Danine Manette shine at SFWC--photo by Coach Teresa LeYung-Ryan

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author / presenter / SFWC Marketing Director Barbara Santos with presenter / SFWC Volunteer Director / cyberspace genius Linda Lee

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Lynn Henriksen and Shulamit Sofia at SFWC (look who are sitting in back row! Sheldon Siegel, Elisa Sasa Southard and Kate Farrell!)--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

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Historical novelist Daniel Roddick receives Coach Teresa LeYung-Ryan's editing advice on first 2 pages of his manuscript

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Lisa Marie Pontier receives encouragement on her story from Coach Teresa LeYung-Ryan

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Nina Amir gives advice to author at SFWC--photo by Coach Teresa LeYung-Ryan

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memoirist and novelist Ann Tashi Slater with independent editors Mary E. Knippel and Gabrielle Harbowy--photo by Story Consultant Teresa LeYung-Ryan

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Agent Gordon Warnock answers questions from author while Mark Hopkins rep and Elizabeth Pomada go over details for autograph party--photo by Coach Teresa

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Andrew Rose chats with Kimberly Edwards & Sheila McDonald--photo by Coach Teresa LeYung-Ryan

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Margie Yee Webb & Michael Larsen & Harvey Pawl & Kimberly Edwards & Elisa Sasa Southard inspire writers--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

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Teresa LeYung-Ryan & Martha Alderson & Elisa Sasa Southard & Lynn Henriksen & Nina Amir all love to encourage writers at SFWC

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Women's National Book Association-San Francisco Chapter members-authors-presenters (back row: Margie Yee Webb, Lynn Henriksen, Tanya Egan Gibson, Verna Dreisbach; center Mary E. Knippel, Nina Amir, Apala Egan, Jane Omerod; front row: Elizabeth Pomada behind Barbara Santos, Teresa LeYung-Ryan, Linda Lee, Elisa "Sasa" Southard, Joan Gelfand) at SFWC --photo by Don Hudson who says Western Women Save the World

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authors Joan Gelfand & Teresa LeYung-Ryan & Cara Black having fun at SFWC autograph party--photo by Adam Hertz

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Teresa LeYung-Ryan & Elisa Sasa Southard & Shari Dunn & Margie Yee Webb at Thai dinner on Powell Street in SF after inspiring registrants at SFWC Day III

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Sincerely

Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams!”

http://writingcoachteresa.com

to preview the exercises for Day 1 & Day 2, go to Amazon books

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story.  http://writingcoachteresa.com

Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

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Coach Teresa and Colleagues at San Francisco Writers Conference

To register for SFWC  San Francisco Writers Conference

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Mentor Mary E. Knippel & Coach Teresa LeYung-Ryan--photo by Anne Campagnet-Reed

Thursday, February 16, 2012  6:00pm

Mary E. Knippel & Teresa LeYung-Ryan

BEING YOUR OWN EDITOR: Ensuring Your Work is 100% Before Taking the Next Step:

Attend this session if you want to Polish Your Manuscripts before:

•             hiring book doctor/developmental editor OR

•             pitching to agents or acquisition editors OR

•             self-publishing

Mary E. Knippel is author of The Secret Artist – Give Yourself Permission to Let Your Creativity Shine!

Teresa LeYung-Ryan is author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW and Love Made of Heart

Also, Mary E. Knippel and Teresa LeYung-Ryan are scheduled to give one-on-one 10-minute consultations at San Francisco Writers Conference!

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Friday, February 17, 2012  9:00am

Elisa “Sasa” Southard & Teresa LeYung-Ryan

BLOWING UP YOUR BALLOON: Writing a Tag-Line That Will Sell You and Your Book

Attend this session if you want to:
• hook agents, acquisition editors, readers, media attention
• make your name synonymous with the themes you write about
• have fun building your writer’s platform & fanbase

To register for SFWC  San Francisco Writers Conference

Elisa “Sasa” Southard is author of Break Through the Noise: 9 Tools to Propel Your Marketing Message

Teresa LeYung-Ryan is author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW and Love Made of Heart

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Listed below are 2 events — free and open to the public.

Thursday, February 16th, 2012 at 5 p.m.

San Francisco Writers Conference Presents a Free Public Reading

Lisa See reads from Dreams of Joy in the California Room at the Mark Hopkins Hotel in San Francisco

 

Saturday, February 18th, 2012 at 6:15 p.m.

San Francisco Writers Conference Mass Booksigning!

Thirty presenters will sign in the Room of the Dons at the Mark Hopkins. Books for sale at the onsite bookstore manned by BookShop West Portal.

 

Look for Teresa LeYung-Ryan, Elisa Southard, Mary E. Knippel, Barbara Santos, Martha Alderson, Linda Lee, Linda Joy Myers, Margie Yee Webb, Verna Dreisbach, Nina Amir, Cara Black, Zoe FitzGerald Carter, Joan Gelfand, Tanya Egan Gibson, Ann Seymour, Ellen Sussman, Wendy Tokunaga, Shulamit Sofia, and other Women’s National Book Association members.

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The following lists are from San Francisco Writers Conference

KEYNOTERS:
Lisa See, author of Peony in Love and Shanghai Girls
Lolly Winston, author of Good Grief and Happiness Sold Elsewhere
Alan Rinzler, independent editor with 50 years experience in the publishing world whose client list is a “Who’s Who” in the publishing industry

PRESENTERS:
Martha Alderson, author The Plot Whisperer: Secerts of Story Structure Any Writer Can Master
Nina Amir, editor, journalist, writing and author coach
Bella Andre, author of From This Moment On
Marilyn R. Atlas, Producer and personal manager in Hollywood
Sam Barry, Marketing Manager at HarperOne
Cara Black, author of Murder in Passy
Helena R. Brantley, Red Pencil PR
Philippa Burgess co-founder of Creative Convergence
Zoe FitzGerald Carter, author of Imperfect Endings: A Daughter’s Story of Love, Loss and Letting Go
Stephanie Chandler, author, online marketing and social networking guru
Laura Cogan from Zyzzyva
Mark Coker, founder and CEO of Smashwords
Deborah Davis, author of Not like You
Drew Dellinger, internationally known speaker, poet, writer and visionary
Robert Dugoni, author of Wrongful Death and Murder One
Brian Felsen, president of BookBaby / CD Baby / HostBaby
Joel Friedlander, Marin Bookworks & author of A Self-Publisher’s Companion
Barbara Freethy, NYT best-selling author
Catherine Friend, author of Barn Boot Blues and Sheepish
Diane Gedymin, The Publisher’s Desk
Joan Gelfand, poet and author of A Dreamer’s Guide to Cities and Streams
Tanya Egan Gibson , author of How to Buy a Love of Reading
Constance Hale is the author of Sin and Syntax and Wired Style
Brad Henderson, UC Davis professor and poet (co-author of Split Stock)
Evan Karp, Quiet Lightning
Kathi Kamen-Goldmark, author of And My Shoes Keep Walking Back to You
Katharine Kerr, author of License to Ensorcell due out in February
Carla King, author of The Self-Publishing Boot Camp Guide for Authors
Bharti Kirchner, author of four novels and four cookbooks
Michael Krasny, author and KQED radio host
Linda Lee, Founder of Askmepc-webdesign & Smart Women Stupid Computers
Wendy Lesser, author of Music For Silenced Voices, editor of The Threepenny Review
Donna Levin, author/writing teacher
Beth Lisick, author, poet and playwright among many of her talents
Tom Meschery, poet – athlete
Michelle Moran, author of Madame Tussaud, A Novel of the French Revolution
Mari Naomi, author/illustrator of Kiss & Tell: A Romantic Resume, Ages 0 – 22
Kathryn Otoshi, author/illustrator of What Emily Saw
Holly Lynn Payne, screenwriter, writing coach and author of Kingdom of Simplicity
Dan Poynter, Para Publishing – Self-Publishing Guru
Lisa Marie Rice, author of Nightfire
Trina Robbins, author of Lily Renee, Escape Artist
Teresa LeYung Ryan, author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
Robert D. San Souci, author of Robin Hood and the Golden Arrow
Barbara Santos, author of Maui Onion Cookbook and Practice Aloha
Monte Schulz, author of This Side of Jordan
Kemble Scott, author of SOWER 2.0
Ann Seymour, author of I’ve Always Loved You, Nob Hill Gazette journalist
Naheed Senzai, author of Shooting Kabul
Rusty Shelton, President and CEO of Shelton Interactive
Sheldon Siegel, author of Judgment Day
Kevin Smokler, author of Bookmark Now
Elisa Southard, author of Break Through the Noise
Melissa Stonehill, VP Marketing & Publicity at Silver Screen Sizzles
Ransom Stephens, author of The God Patent
Ellen Sussman, author of French Lessons
Patrick Schwerdrfeger, author and international speaker
Wendy Tokunaga, author of Midori by Moonlight
Penny Warner, author of How to Host a Killer Party
Fan Wu, author of Beautiful As Yesterday
Martin Yan, chef. author and TV personality

EDITORS:
Elfrieda Abbe, Publisher, The Writer magazine at Kalmbach Publishing
Charles Adams, Algonquin Publishers
Jennifer Enderlin, VP, Editor-in-Chief at St. Martin’s Press
Valerie Gray, Executive Editor at MIRA Books, a Harlequin imprint
Gabrielle Harbowy, Dragon Moon Press and Pyr
Georgia Hughes, New World Library
Jan Johnson, RedWheel/Weiser
Brenda Knight, Associate Publisher at Cleis Press, Berkeley CA
Heather Lazare, Simon & Schuster
Deborah Lichtman, private writing consultant and editior.
Ross E. Lockhart, Managing Editor at Night Shade Books
Allison Lorentzen, Editor at Penguin Books
Ethan Nosowsky, Editorial Director at McSweeny’s
Chuck Sambuchino, Editor at Writers Digest Books and edits Guide To Literary Agents
Jay Schaefer, Independent editor/writer based in San Francisco
Jill Schwartzman, Editor at Dutton – Penguin Group
Ralph Scott, Executive Editor at Credit The Edit

AGENTS:
Peter Beren, literary agent and publishing consultant (CA)
Kimberley Cameron, President of Kimberley Cameron & Associates (CA)
Minju Chang, Book Stop Literary Agency (CA)
Verna Dreisbach, Dreisbach Literary Management (CA)
April Eberhardt, April Eberhardt Literary (CA/NYC)
Stephany Evans, President/Agent at FinePrint Literary Management (NYC)
Laurie Fox, Linda Chester Literary Agency – West Coast Associate
Mollie Glick, Foundry Literary & Media (NY)
Jeff Kleinman, Folio Literary Management (NYC)
Mary Kole, Andrea Brown Literary Agency (CA/NYC)
Michael Larsen, Larsen/Pomada Literary Agents (SF)
Daniel Lazar, Writers House Literary Agency (NYC)
Taylor Martindale, Full Circle Literary (CA)
Laurie McLean, Larsen/Pomada Literary Agents (SF)
Elizabeth Pomada, Larsen/Pomada Literary Agents (SF)
Jody Rein, President of Jody Rein Books, Inc (CO)
Katharine Sands, Sarah Jane Freymann Agency (NYC)
Ken Sherman, Ken Sherman and Associates
Nephele Tempest, The Knight Agency (Atlanta/CA)
Sally van Haitsma, van Haitsma Literary (CA)
Gordon Warnock, Andrea Hurst & Associates (CA)
Ted Weinstein, Ted Weinstein Literary Management (NYC/SF)

This list is subject to change without notice.