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	<title>Teresa Jade LeYung&#039;s BLOG &#187; to hook attention</title>
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	<description>Story Consultant Teresa Jade LeYung on Wellness, Themes, Archetypes -  Love Made Of Heart ®</description>
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		<title>To Thine Own Self Be True While Wearing the 2 Hats as Writer</title>
		<link>http://lovemadeofheart.com/blog/to-thine-own-self-be-true-while-wearing-the-2-hats-as-writer/</link>
		<comments>http://lovemadeofheart.com/blog/to-thine-own-self-be-true-while-wearing-the-2-hats-as-writer/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 16:09:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[About Teresa Jade LeYung aka Teresa LeYung Ryan]]></category>
		<category><![CDATA[Art / Craft / Teaching]]></category>
		<category><![CDATA[Being an ESL Student / Speaker]]></category>
		<category><![CDATA[Being an Immigrant - The Immigrant Experience]]></category>
		<category><![CDATA[Mental Health]]></category>
		<category><![CDATA[Women's Health]]></category>
		<category><![CDATA[writing-career coach / manuscript consultant / writing coach / editor/ book doctor / author / writer's life / publisher]]></category>
		<category><![CDATA[be true to yourself]]></category>
		<category><![CDATA[Be Your Own Editor]]></category>
		<category><![CDATA[Build Your Writer’s Platform & Fanbase In 22 Days]]></category>
		<category><![CDATA[Elisa Southard]]></category>
		<category><![CDATA[full-day]]></category>
		<category><![CDATA[half-day]]></category>
		<category><![CDATA[Mary E. Knippel]]></category>
		<category><![CDATA[practice that maxim]]></category>
		<category><![CDATA[San Francisco Writers Conference]]></category>
		<category><![CDATA[Teresa LeYung Ryan]]></category>
		<category><![CDATA[to hook attention]]></category>
		<category><![CDATA[To Thine Own Self Be True]]></category>
		<category><![CDATA[wearing the 2 hats as Writer]]></category>
		<category><![CDATA[Who am I?]]></category>
		<category><![CDATA[William Shakespeare]]></category>
		<category><![CDATA[workshop]]></category>
		<category><![CDATA[Writing a Tag-Line That Will Sell You and Your Book]]></category>

		<guid isPermaLink="false">http://lovemadeofheart.com/blog/?p=3838</guid>
		<description><![CDATA[Today  in Your-Writing-Mentor Mary E. Knippel&#8216;s &#8220;Coaxing Creativity Tuesday Tip&#8221;: To thine own self be true&#8230; Coach Teresa here . . . I bow to Mary E. Knippel, William Shakespeare, and to every mentor and coach who remind us of that maxim. Dear Writers, Please practice that maxim when you&#8217;re creating or recreating the main [...]]]></description>
			<content:encoded><![CDATA[<h3><strong> </strong>Today  <span style="color: #800080;"><span style="color: #000000;">in</span> <a href="http://yourwritingmentor.com/" target="_blank">Your-Writing-Mentor Mary E. Knippel</a>&#8216;s</span> &#8220;Coaxing Creativity Tuesday Tip&#8221;:<span style="font-size: large;"> To thine own self be true&#8230;</span></h3>
<p>Coach Teresa here . . . I<span style="font-size: large;"> </span>bow to <a href="http://yourwritingmentor.com/" target="_blank">Mary E. Knippel</a>, William Shakespeare, and to every mentor and coach who remind us of that maxim.</p>
<p>Dear Writers,</p>
<p>Please practice that maxim when you&#8217;re creating or recreating the main characters in your stories.  When your protagonist is not being true to herself/himself, internal conflict flares (which makes for terrific story-telling ).</p>
<p><a href="http://yourwritingmentor.com/" target="_blank">Mary E. Knippel</a> and I (<a href="http://writingcoachteresa.com/" target="_blank">Teresa LeYung-Ryan</a>) will be teaching an abbreviated version of  &#8220;Being Your Own Editor&#8211;Get Your Manuscript Ready for the Next Step&#8221; at the <a href="http://www.sfwriters.org/" target="_blank">San Francisco Writers Conference</a> on Feb. 16, 2012 at 6:00pm. If you cannot attend the conference this year, but, would like to take our half-day or full-day workshop, please submit a comment to this post and I&#8217;ll add your name to our list of writers to contact. Below my signature block  are instructions on how to submit a comment.</p>
<p>Can&#8217;t wait?  Ask me or Mary to help you edit now.</p>
<p>Mary specializes in memoirs, how-to books, and short stories.</p>
<p>I specialize in mainstream fiction, women&#8217;s fiction, women&#8217;s memoirs, children&#8217;s fiction, thrillers, short stories, and speeches. I love helping my clients<span style="color: #000000; font-family: Verdana;"> polish their                   manuscripts by identifying themes and archetypes for them.<br />
</span></p>
<p>&nbsp;</p>
<p><strong>To thine own self be true</strong> &#8230; <strong>also applies to the other role you play as Writer&#8211;the promoter.</strong></p>
<p><a href="http://elisaonassignment.com/" target="_blank">Elisa Southard</a> and I (<a href="http://writingcoachteresa.com" target="_blank">Teresa LeYung-Ryan</a>) will be teaching <strong>&#8220;Blowing Up Your Balloon: Writing a Tag-Line That Will Sell You and Your Book&#8221; </strong>at the <a href="http://www.sfwriters.org/" target="_blank">San Francisco Writers Conference</a> on Feb. 17, 2012 at 9:00am. If you cannot attend the conference this year, but, would like to learn  how to craft your <a href="http://breakthroughthenoise.com/" target="_blank">talking-tagline</a> (to hook attention) and how to use it to build your writer&#8217;s platform,  please submit a comment to this post and I&#8217;ll add your name to our list  of writers to contact. Below my signature block are instructions on how to  submit a comment.<strong> </strong><strong></strong></p>
<p><span style="font-size: large;">The first exercise in my workbook </span><a href="http://www.amazon.com/dp/0983010005/ref=as_li_tf_til?tag=writin0a-20&amp;camp=14573&amp;creative=327641&amp;linkCode=as1&amp;creativeASIN=0983010005&amp;adid=0HFCA8T0ZJQRT2YTATXX&amp;&amp;ref-refURL=http%3A%2F%2Fwww.lovemadeofheart.com%2F" target="_blank"><em>Build Your Writer’s                                           Platform &amp; Fanbase In 22 Days</em></a><span style="font-size: large;"> is:</span></p>
<p><span style="font-size: large;"> &#8220;Who Am I?&#8221; </span></p>
<p><span style="font-size: large;">Who are you&#8211;now?  What do you want?</span></p>
<p>You can sneak                                           preview the 2 exercises for Day 1 of my workbook <a href="http://www.amazon.com/dp/0983010005/ref=as_li_tf_til?tag=writin0a-20&amp;camp=14573&amp;creative=327641&amp;linkCode=as1&amp;creativeASIN=0983010005&amp;adid=0HFCA8T0ZJQRT2YTATXX&amp;&amp;ref-refURL=http%3A%2F%2Fwww.lovemadeofheart.com%2F" target="_blank"><em></em></a>by going to  Amazon’s page for my workbook; look for my bookcover with  the   “Click to  look                                                         inside” arrow.</p>
<p><span style="font-size: large;">So, be true to yourself </span>while wearing the 2 hats as Writer.</p>
<h3 style="text-align: center;">Listed below are 2 events (at the San Francisco  Writers Conference)— free and open to the public.</h3>
<p style="text-align: center;"><strong>Thursday, February 16th, 2012 at 5  p.m.</strong></p>
<p style="text-align: center;"><a href="http://www.sfwriters.org/" target="_blank">San Francisco  Writers Conference </a>Presents a Free Public Reading</p>
<p style="text-align: center;"><strong>Lisa See</strong> reads from  <em><strong>Dreams of Joy</strong></em> in the  California Room at the Mark Hopkins Hotel in San Francisco</p>
<p style="text-align: center;">*******</p>
<p style="text-align: center;"><strong>Saturday, February 18th, 2012 at  6:15 p.m.</strong></p>
<p style="text-align: center;"><a href="http://www.sfwriters.org/" target="_blank">San Francisco  Writers Conference </a>Mass Booksigning!</p>
<p style="text-align: center;">Thirty  presenters will sign in the Room  of the Dons at the Mark  Hopkins.  Books for sale at the onsite bookstore  manned by BookShop West   Portal.  Coach Teresa LeYung-Ryan will be autographing books.</p>
<p><strong>Sincerely,</strong></p>
<p><strong>Coach Teresa</strong></p>
<p><strong>&#8220;Reach out, not stress out, when pursuing your dearest dreams!&#8221;<br />
</strong></p>
<p><a href="http://writingcoachteresa.com/" target="_blank">http://writingcoachteresa.com</a></p>
<p>If you wish to enroll in our half-day or full-day workshop &#8220;Be Your Own Editor&#8221; then please  submit a comment. To submit a comment through this post, scroll up and click on the blue title bar of this  post, then scroll  down to get the  boxes, fill in the boxes and click on “submit  comment”  button. (your email  addresses will not be revealed; only I, the administrator of this blog, will see it. )</p>
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		<title>High Concept High Energy from San Francisco Writers Conference</title>
		<link>http://lovemadeofheart.com/blog/high-concept-high-energy-from-san-francisco-writers-conference/</link>
		<comments>http://lovemadeofheart.com/blog/high-concept-high-energy-from-san-francisco-writers-conference/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 07:50:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[writing-career coach / manuscript consultant / writing coach / editor/ book doctor / author / writer's life / publisher]]></category>
		<category><![CDATA[acquisition editors]]></category>
		<category><![CDATA[agents]]></category>
		<category><![CDATA[be happily published]]></category>
		<category><![CDATA[before & after publication]]></category>
		<category><![CDATA[BookShop West Portal]]></category>
		<category><![CDATA[build your fan base]]></category>
		<category><![CDATA[build your name beat the game]]></category>
		<category><![CDATA[california writers club]]></category>
		<category><![CDATA[catch up with colleagues]]></category>
		<category><![CDATA[CDs & MP3s from writers conference]]></category>
		<category><![CDATA[craft a purposeful talking-tagline]]></category>
		<category><![CDATA[Elizabeth Pomada]]></category>
		<category><![CDATA[further your writing career]]></category>
		<category><![CDATA[high concept]]></category>
		<category><![CDATA[high energy]]></category>
		<category><![CDATA[high professionalism]]></category>
		<category><![CDATA[let the world know you were there]]></category>
		<category><![CDATA[Michael Larsen]]></category>
		<category><![CDATA[prospective fans]]></category>
		<category><![CDATA[publishing community angels]]></category>
		<category><![CDATA[receive inspiration from each other]]></category>
		<category><![CDATA[San Francisco Writers Conference]]></category>
		<category><![CDATA[seven straight years]]></category>
		<category><![CDATA[SFWC]]></category>
		<category><![CDATA[simple yet powerful tool for writers]]></category>
		<category><![CDATA[stay joyful]]></category>
		<category><![CDATA[Talking-Tagline Coach Elisa Southard]]></category>
		<category><![CDATA[Teresa LeYung Ryan]]></category>
		<category><![CDATA[to hook attention]]></category>
		<category><![CDATA[VW Tapes]]></category>
		<category><![CDATA[VWTapes]]></category>
		<category><![CDATA[we coached everyone]]></category>
		<category><![CDATA[writing career coach teresa]]></category>
		<category><![CDATA[your mission statement]]></category>

		<guid isPermaLink="false">http://lovemadeofheart.com/blog/?p=797</guid>
		<description><![CDATA[Writing Career Coach Teresa here, waking up at 7:30am on Feb. 15, 2010 (day after the 3-day ultra motivating San Francisco Writers Conference). I invite everyone I talked to at SFWC to comment on this post and let the world know that you were there this weekend. Click on the title of this post to get [...]]]></description>
			<content:encoded><![CDATA[<p>Writing Career Coach Teresa here, waking up at 7:30am on Feb. 15, 2010 (day after the 3-day ultra motivating San Francisco Writers Conference). I invite everyone I talked to at SFWC to comment on this post and let the world know that you were there this weekend. Click on the title of this post to get the comment box.</p>
<div id="attachment_802" class="wp-caption alignleft" style="width: 330px"><a rel="attachment wp-att-802" href="http://lovemadeofheart.com/blog/high-concept-high-energy-from-san-francisco-writers-conference/talking-tagline-coach-elisa-southard-writing-career-coach-teresa-and-audience-having-fun-at-sfwc/"><img class="size-full wp-image-802 " title="Talking Tagline Coach Elisa Southard &amp; Writing Career Coach Teresa and audience having fun at SFWC" src="http://lovemadeofheart.com/blog/wp-content/uploads/2010/02/Talking-Tagline-Coach-Elisa-Southard-Writing-Career-Coach-Teresa-and-audience-having-fun-at-SFWC.JPG" alt="Talking Tagline Coach Elisa Southard &amp; Writing Career Coach Teresa and audience having fun at San Francisco Writers Conference" width="320" height="192" /></a><p class="wp-caption-text">Talking Tagline Coach Elisa Southard &amp; Writing Career Coach Teresa and audience having fun at San Francisco Writers Conference</p></div>
<p>Talking Tagline Coach Elisa Southard &amp; I presented on the first day at 9:00am. &#8220;Build Your Fan Base Before &amp; After Publication&#8221; What fun we had!  We coached everyone to craft a purposeful talking-tagline to hook attention; this simple yet powerful tool helps writers communicate with agents, acquisition editors, booksellers, endorsers, media, prospective fans&#8230;with ease.</p>
<p>When the talking-tagline is used to link your name, I call this union the mission statement. So, when you comment on this post, be sure to show your full name, your website/blog address (the URL), and your mission statement.</p>
<p>Thank you, Michael Larsen &amp; Elizabeth Pomada, a.k.a. publishing- community angels, for inviting Elisa and me to present at SFWC, seven straight years.   Every year, we get to catch up with colleagues and receive  inspiration from each other. High energy.  High professionalism.  Graciousness.</p>
<p>What woke me this morning was a high-concept for a book that would be perfect for colleagues Elisa Southard, Deborah Grossman, Barbara Santos, me, and my agent Stacey Glick. Top secret for now.</p>
<p>I&#8217;ll be writing more posts about SFWC. For the time being . . .</p>
<p>Here are some websites I recommend to help further your writing career.</p>
<p>Elisa Southard, my marketing coach <a href="http://breakthroughthenoise.com/" target="_blank">http://breakthroughthenoise.com/</a><br />
Women&#8217;s National Book Association    <a href="http://wnba-books.org/" target="_blank">http://wnba-books.org/</a> I&#8217;m a board member at the San Francisco Chapter <a href="http://www.wnba-sfchapter.org/" target="_blank">http://wnba-sfchapter.org/</a><br />
California Writers Club <a href="http://www.calwriters.org/ " target="_blank">http://www.calwriters.org/</a> I&#8217;m a past-president at the SF Peninsula Branch <a href="http://www.calwriters.org/ " target="_blank">http://cwc-peninsula.org/</a></p>
<p>If you didn&#8217;t get a chance to attend our session on Friday morning &#8220;Build Your Fan Base Before &amp; After Publication&#8221; you get get the CD or MP3 from <a href="http://www.vwtapes.com/sfwriters2010.aspx" target="_blank">http://www.vwtapes.com/sfwriters2010.aspx</a><br />
If you didn&#8217;t get a chance to go to the conference bookstore (Brenden from BookShop West Portal was there) to get <em><strong>Build Your Name, Beat the Game: Be Happily Published</strong></em> (my 22 minutes for 22 days workbook for writers to build their names before and after publication), please go to my website <a href="http://WritingCoachTeresa.com" target="_blank">http://WritingCoachTeresa.com</a></p>
<p>Happy writing!  Happy name-building!<br />
Writing Career Coach Teresa<br />
<a href="http://WritingCoachTeresa.com" target="_blank">http://WritingCoachTeresa.com</a></p>
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