Posts Tagged ‘writing’

In California . . . Remember the book festival staged at the Yerba Buena Gardens in San Francisco? And, there was the Oakland Literature Expo produced by Kim McMillon and the Sonoma County Book Festival!

This weekend  June 3 and 4, 2017 in Berkeley, California is the Bay Area Book Festival!

Cherilyn Parsons is Founder and Executive Director!


Look for these authors:

Margie Yee Webb, Barbara Santos, Michael Larsen et al at the San Francisco Writers Conference booth.

Rita Lakin (Sunday 11:30am – 1:00pm) and her colleagues at the Sisters In Crime booth.

Nanci Lee Woody, Elise Frances Miller, Laurel Anne Hill, Audrey Kalman,  James Hanna, Tory Hartmann et al from Sand Hill Review Press  And, congratulations to Margaret Davis and Bardi Rosman Koodrin whose novels will be released soon!

Cheers to all authors, publishers, editors, book sellers, readers, artists, City of Berkeley, San Francisco Chronicle, Cherilyn Parsons and her super team, all participants, sponsors, well wishers!

Cheers to AAUW, AAWAA, CLA, CWC, Gold Country Writers, SFWC,  SF Writing For Change, WNBA

Yours truly Teresa LeYung-Ryan has fond memories of the Los Angeles Times Festival of Books (adventures with Elisa Sasa Southard) and the Arizona Book Festival (thank you to friends and book sellers in Phoenix, Scottsdale and Tempe)!

Programs for writers! June 10-17, 2017

presented by California Writers Club members

and the San Mateo County Fair Literary Stage

San Mateo County Fair website:

Map of Fair Grounds:

“Book Festivals, Fairs – Labor of Love, Writing, Reading,” says Writing Coach / Theme Consultant Teresa LeYung-Ryan








I am Coach Teresa LeYung-Ryan who teaches my clients (writers, artists) how to reach out, not stress out, before and after publication — identify themes in their intellectual properties and create scripts for pitches, query letters, press releases, talking-points, one-minute videos, photo slideshows, and the all-mighty blog. Please visit  and for resources.

The workbook:
Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW – print edition available at Laurel Book Store in Oakland, CA and on Amazon – print edition and Kindle edition!

Greetings from Coach Teresa Jade LeYung (formerly Teresa LeYung-Ryan) . . .  I started writing my new memoir at the beginning of the year and by mid-year I have been avoiding crowds and parties. When I’m not presenting at writers’ conferences and writers’ organizations or helping clients build their fanbases, I meet up with colleagues to write and conduct research for my own books.

Coach Teresa Jade LeYung Encourages Hardworking Writers to Have Fun with Colleagues

author Teresa Jade LeYung believes in Libraries Open Doors Open Minds - photo by Sasa Southard


author, traveler, tour director Sasa Southard inspires students to open doors open minds - photo by Coach Teresa Jade LeYung


Margie Yee Webb happy with her new anthology on cats, complements her Cat Mulan book - photo by Coach Teresa Jade LeYung


Vicki Weiland, Teresa Jade LeYung, Margie Yee Webb, Elisa Sasa Southard on Work Retreat



authors Teresa Jade LeYung and Lynn Scott at Legend of Honor, SF - photo by Annie



authors Teresa Jade LeYung and Lynn Scott - photo by Leanna at Melody Cafe (delicious food!), San Francisco


Memoirist Lynn Scott visits neighborhood of her Oldham Street stories - photo by Coach Teresa Jade LeYung



authors Margie Yee Webb and Teresa Jade LeYung working, writing, researching


Plot Whisperer Martha Alderson, Memoirist Luisa Adams, Author and Coach Teresa Jade LeYung - work and eat


Founder of  THE UNLEASHED HOMEMAKER(tm) and “Your Writing Mentor” Mary E. Knippel just called!  She and I calendared 2 work days at her home.  Yahoo!

Founder of THE UNLEASHED HOMEMAKER(tm) and"Your Writing Mentor" Mary E. Knippel and Fanbase-Building Coach Teresa Jade LeYung--photo by Anne Campagnet-Reed


Teresa Jade LeYung, Sheryl Fairchild, Margie Yee Webb at Regional Parks Botanic Garden – photo by Cat Daffer


Teresa Jade LeYung looking forward to being with mentors Margaret Davis, Diane Warner, Winifred McCaffrey soon


On Saturday, Sept. 13, 2014, 7:00pm

I shall be reunited with award-winning author Carol Sheldon when I interview her at her book launch for her third book A Sleuth in Sausalito. This will be the one time that I look forward to a packed house, because I am happy for Carol – she is a brilliant author and a delightful person. Cheers to Carol Sheldon and Left Coast Writers!

by popular demand, Fanbase-Building Coach Teresa Jade LeYung interviews award-winning author Carol Sheldon

at Book Passage, 51 Tamal Vista Blvd, Corte Madera, CA  94925


And, I’ll get to see artist, filmmaker, blogger Chandra Garsson soon!


For fabulous organizations, check out Women’s National Book Association, California Writers Club, and San Francisco Writers Conference.


Fanbase-Building Coach Teresa Jade LeYung (formerly Teresa LeYung-Ryan) helps writers transform email signature blocks, photos, website descriptions, and YouTube videos into platform statements . . . before and after publication.
  • author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW. Click here for print edition. Click here for Kindle edition.
  • author of Love Made of Heart: a Mother’s Mental Illness Forges Forgiveness in Daughter Ruby
  • author of “Talking to My Dead Mom” monologue series
  • proud member and past officer of Women’s National Book Association-SF Chapter
  • proud member (SF Peninsula, Redwood, Sacramento branches) and past president (San Francisco Peninsula Branch) of California Writers Club


Dear Writers,

Coach Teresa here . . . to encourage you to ask your protagonist “Who are you?”  and show up (with your writing instruments) so that she/he can answer your question over time.

Over time–You create the magical bond between you and your characters.

Whether the story is being presented as fiction or nonfiction . . .  Ask yourself:  “What incident shook my world (or someone I care about‘s world) and I must tell the story.”

With memoirs, the author and Protagonist are YOU. You ask yourself: “What happened to me?”  “How do I tell my story to hook Reader?” My answer is this: “You as Protagonist–stay in story-world. Move about in your story as though you do not know the ending. ‘Grow’ with yourself in story-world. No interjecting commentary from the author that would take us out of story-world. Let us see your story unfold as it happened. After all, you experienced the story in real life; to give us editorial comments as the “experienced one” will usually give the effect that an actor is stepping in front of the camera to interrupt (while the story is being played out in Reader’s mind’s eyes).

With novels, you created the protagonist.  Perhaps he/she was modeled after yourself; even if that weren’t the case, you the author get under his/her skin. Because you are writing fiction, you have the luxury of changing the sequence of events and the specifics of the events. Novel authors also must not interrupt the story with editorial comments that aren’t apropos for the plot point.

“What incident shook my world (or someone I care about‘s world) and I must tell the story.” In my novel Love Made of Heart, something happened to Protagonist Ruby Lin’s mother.  When Ruby finds out what has shaken her mother’s world, her own world also get jolted.

I’m reading Mary Jo McConahay’s memoir Maya Roads: One Woman’s Journey Among the People of the Rainforest and being hooked by her prologue.  The author was fascinated by an exhibit in the National Museum of Anthropology in Mexico City. So fascinated that she went back to the museum the next day to look at the representations of the indigenous Lacandón people, descendants of the ancient Maya.  “I must go there,” she told her sister.

I’m on page 7 of Mary Jo’s book–she has just met Moises Morales, an archaeoastronomer (one who studies ancient beliefs about the sky). I’m intrigued.

Coach Teresa Says To Ask My Protagonist: “Who Are You?”

Happy writing! Happy reading and researching! Happy rewriting!

If you need a story-consultant/editor, please review my webpage by clicking on this link.


Coach Teresa LeYung-Ryan

“Reach out, not stress out, when pursuing your dearest dreams!”
author of Build Your Writer’s Platform & Fanbase In 22 Days


In his blog post of October 21, 2011, literary agent/consultant/author Michael Larsen says: “Every word in a nonfiction proposal has to be right. The sample chapter has to be as enjoyable to read as it is informative. The proposal has to generate as much excitement as possible in as few words as possible. But even that may be a small part of the challenge for arousing the interest of agents.”

Michael quotes Jack Canfield and fellow agent Rita Rosenkranz:

Chicken Souperman Jack Canfield says: “A book is like an iceberg: Writing is 10%; marketing is 90%.”

Rita Rosenkranz says: “… publishers aren’t buying promise, they’re buying proof.”

Coach Teresa LeYung-Ryan here to say: “The same demands from publishers on authors of nonfiction also apply to authors of fiction. Why? Publishing is a business. Why wouldn’t publishers prefer to invest in best-selling authors and celebrity-authors?  These authors have fanbases. Fans buy books. You too have fans–in your circle of loved ones and friends. The secret is to build your fanbase and fortify it with a platform.  WHAT is a platform? Making your name stand for something—to attract targeted consumers who are likely to buy what you have to sell. What are you selling?  Your literary work.”

You can sneak preview the 2 exercises for Day 1 from my workbook, Build Your Writer’s Platform & Fanbase In 22 Days, by clicking on this link:



Coach Teresa

Teresa LeYung-Ryan says: “Reach out, not stress out, when pursuing your dreams!”

Writing Career Coach/Manuscript Consultant

Author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW (print edition & eBook edition)
Author of the novel Love Made of Heart (inspires adult children of mentally ill parents to speak openly about the stigmas and find resources for their families)

Two fabulous classes (writing & researching) this weekend at Book Passage, Corte Madera store

51 Tamal Vista Blvd., Corte Madera, California  94925

Saturday Oct. 8, 2011,  2:15-5:15pm

Lynn Henriksen – Keep Spirits Alive: Write the Mother Memoir $65

Henriksen demystifies the writing process—making it doable. You’ll find keys to unlock memories and learn to create short, telling tales with energy and honesty. Through exercises, sharing, and feedback you’ll merge imagination, intuition, and truth with all your senses.

If you miss this class, visit Lynn Henriksen’s blog


Sunday Oct. 9, 2011, 1:00-2:30pm

Geri Spieler – Super Sleuthing $40
Journalist and investigative reporter Geri Spieler explains Internet research techniques that writers need to know. Learn 11 unique “search engine strings” that go way beyond the typical Google search and cut your research time in half. Discover free over-research tools that include directories, databases, graphics, periodicals, government documents, and references. Spieler is the author of the award-winning Taking Aim At The President: The Remarkable Story Of The Woman Who Shot At Gerald Ford.

If you miss this class, visit Geri Spieler’s site


Coach Teresa here, cheering for Lynn, Geri, and all writers and readers!

Teresa LeYung-Ryan

“Reach out, not stress out, when pursuing your dreams.”

Also, Teresa is the author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW (ebook Kindle edition $9.81 print edition $22)


Are There Publishing-Writing Opportunities for Students-Young Writers-Children?

The Capitol City Young Writers have opened submissions for a literary journal by writers aged 10-18. Deadline is March 15, 2011. Check it out and help spread the word. Thank you, Linda McCabe and Margie Yee Webb, for telling me.


On January 22nd Elisa Southard will be co-chairing the judging for the Bay Area Travel Writers Student Contest Submission deadline was January 1, 2011.  Keep them in mind later in the year so that you can get in on their next contest.  How perfect for Elisa Southard, the travel writer, to co-chair this event. Elisa is working on a new book—Big City Travel Skills–for young, first-time travelers.


The Mt. Diablo Branch of California Writers Club
Young Writers Workshops and Contest “Honoring a New Generation of California Writers”
6th – 7th – 8th Grades,  Contra Costa County, California


Check out Stone Soup for young writers and artists



Teresa LeYung Ryan–creator of “Heroes, Tricksters & Villains” workshop for young writers

Manuscript Consultant / Writing Career Coach / Author / Publisher and click on “Writers’ Resources”

August is Happiness Happens Month.

I write about modern courageous women unbeknownst to themselves—my favorite archetype.

This month I celebrate two friends Olga Malyj and Yolande Barial (both August Happiness babies) who embody that archetype.

I met Olga Malyj through work when we were both in our early twenties.  Her work ethics, kindness, and resourcefulness compelled me to intentionally seek her out as friend and role model.  For about six months Olga joined the writing-critique group I was with (Evelyn Miche, Theresa Stephenson and I wanted to bring back our number to 4 when Cat moved back East).  During that time Olga fictionalized stories about her mother as a young woman in the Ukraine. I was mesmerized by the authentic details Olga used.

Fast forward . . . Even though Olga has chosen other outlets to express her creativity, her ability to use language in verbal and written communications is stronger than ever.

Teresa & Olga advocate for public libraries and schools

Olga Malyj is Consultant/Owner at Malyj Consulting. Her forte is in Business Development where she helps business owners effectively manage multi-cultural staffs, projects, global virtual teams, and strategic partnerships.

In her community, she is an advocate for public libraries and schools.

* * * * * * * * * * * * * * * * * * * * *

A want ad (to work at the regional park district) brought Yolande Barial into my life.  She was about to become a mom for the first time and I subbed for her when she was on maternity leave.  That was 15 years ago.  Yolande speaks and practices her words-of-wisdom.  One of my favorite Yolande-ism is “Do your job. Go home.”

That’s a helpful reminder for many of us who work part-time or full-time at our homes.  Writing, researching, promoting, networking, mentoring—that’s a lot of work (sometimes thankless work)—we need to take breaks for the simple pleasures in our home lives.

Yolande Barial & Teresa LeYung Ryan speak out for women and girls

A week ago I was at Yolande’s & Monica’s joint birthday party where I witnessed Yolande’s latest rendition of her profound poem DIVA.  Brava!

Yolande Barial is the founder of Your Words Project: Speaking on Purpose which seeks to enrich the lives of sisters of all ages and ethnicities through spoken word and other forms of creative expression. YWP encourages girls and women to value each others individuality and nurture and honor that individuality.

This month I celebrate my 2 dear friends (and my darling sister whose birthday was pre-August).
Teresa LeYung Ryan
author of Love Made of Heart

To comment on any of my columns (blog posts), just click on the blue title bar of the post, fill in the boxes and press “submit.”  Please click here for my blog’s most current post

As an author and community spirit, Teresa LeYung Ryan speaks out for public libraries, honors immigrant-stories, advocates compassion for mental illness, and helps survivors of violence find their own voices through writing.

November 15, 2009

A week ago, I saw a plastic bag of dog poop sitting beside the curb in front of my home. Well, whoever left it there probably had an emergency to take care of (maybe the dog ran off to chase a squirrel and so the human had to run after the dog). No doubt, the following day when human and dog come by on their walk, the human would see the abandoned bag and say to himself/herself: “Oh, look. I’ll dispose of this today.”

Another two days go by.  The bag is now flattened (probably by a neighbor’s tire) and some of the poop has oozed out.
What is it with dog poop in my path?

Last year, dog excrement (sans bag) was sitting on the sidewalk at the corner. I almost stepped on it when I was approaching the trunk of my car to get my walking shoes. After my walk around the neighborhood, I called my Constructive Living Instructor Patricia Ryan Madson. “Patricia,” I asked, “Am I supposed to pick it up?”
Patricia didn’t have to answer. I just wanted to hear the logic:  In practicing Constructive Living, I could stay annoyed (in this case–a neighbor has not picked up after his/her pet) or I could “take care of what’s in front of me.”  My friend Marie Elena Gaspari (also a writing coach) speaks the same wisdom.

Today, I told my hubby about what’s lying on the street.  He offered to dispose of the mess.  I knew “who” needed to clean the mess.
It’s late afternoon now.   I know that when I go outside again, I will see a clean street because I took care of what was in front of me.

As a writing coach, I remind myself that in a story the protagonist has to be the one who takes action or suffer the consequences of being a “passive character.”

How can dog poop help your writing?  Don’t let your protagonist be passive.

The book – Constructive Living: Outgrow Shyness, Depression, Fear, Stress, Grief, Chronic Pain by David K. Reynolds.  Achieve the goal of Constructive Living – to do everything well. Western world Dr. Reynolds had combined two of the most popular forms of therapy in Japan.

Cheers from

Coach Teresa LeYung-Ryan is the author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW. Click here for print edition. Click here for Kindle edition. “Reach out, not stress out.”

Teresa’s novel Love Made of Heart: a Mother’s Mental Illness Forges Forgiveness in Daughter Ruby is used in college courses and archived at the San Francisco History Center.

Subscribe to  “Coach Teresa’s blog” Click here to start.


August 23, 2009

Authors Teresa LeYung Ryan, Luisa Adams, Martha Alderson at Peninsula Festival-San Mateo County Fair

Authors Teresa LeYung Ryan, Luisa Adams, Martha Alderson at Peninsula Festival-San Mateo County Fair

What did I do today?

Got ready for a gig at the San Mateo County Fair/Peninsula Festival (with buddies/authors Luisa Adams and Martha Alderson):

Packed poster of my novel Love Made of Heart; 18 copies of the book; book stands for my book and my buddies’ books; color programs; camera; recorder; show-and-tell material.

Ate hearty breakfast of last night’s leftovers.  Exchanged “Have a fun day!” with my hubby.

Loaded the trunk of my car; off to Luisa’s house so that she, Martha and I can take one car to the festival.

I had told Tory Hartmann, president of California Writers Club-Peninsula Branch (the one who got CWC this gig), that we would arrive by 12:30 (for 1:00 show time). The line of vehicles to the parking lot was longer than a thousand-page novel, and, it was now 12:26.  Don’t panic.  With Luisa’s calmness and Martha’s encouragement, I got into another lane that zipped us to the  entrance.

Show biz. Always be on time. Alexandra King, Co-Director for the stage, recognized us (from our photos) as we rushed into the Expo Hall.  Literary Arts Director of the Peninsula Festival Bardi Rosman Koodrin warmly greeted us.  A joy to work with professionals.

Fellow CWC member Christopher Wachlin (he had presented on Tuesday) was there, and, he said “yes” to taking photos of us 3 on stage. Thank you, Chris!

Tory Hartmann, who had presented on Tuesday as well, moderated our panel.
Questions she asked:

1.  “How did you (Teresa LeYung Ryan, Luisa Adams, Martha Alderson) meet each other?”

2.  “What advice do you have for anyone who wants to write for a readership?”

3.  “What does your writing-life look like?

Teresa, Martha, Luisa answering questions from Tory

Teresa, Martha, Luisa answering questions from Tory

Answer to #1  The 1997 and 1998 Jack London Writers Conference brought Luisa and Martha into my life; we’ve been buddies since, being each other’s safety net in this fiercely competitive arena called the publishing world.

Answer to #2  Writing is lonesome work. Go out and be with other writers, exchange ideas and leads, find mentors, learned from those who have accomplished what you are pursuing. Where do you find these people?  Writers’ organizations.  Writers’ Conferences.

More info on California Writers Club—

More info on Jack London Writers Conference—

Answer to #3  My writing life (today) is preparing for the gig, showing up, having fun.

After we 3 did our job, we supported the festival’s food vendors and ate 4-H’s baked goods. Asked kind strangers to take photos of us in front of roller coaster and giant slide. What a colorful scene!

Back to the stage area to take photos of our colleague Geri Spieler. More photos with Tory, Bardi, and Alexandra. Also part of the writer’ life–show up in the community and have proofs of your showing up.

Back to Luisa’s, said goodbyes.  Came home, swapped “How-was-your-day?” with my hubby, emailed the photos to everyone (at event) who might want to use them for their portfolios, websites, blogs.

After I post this blog, I’ll work on my new book:  YOUR PUBLISHING JOURNEY: BUILD YOUR FAME WHILE WRITING

Geri Spieler, Bardi Rosman Koodrin, Tory Hartmann and colleagues at 2009 Peninsula Festival

Geri Spieler, Bardi Rosman Koodrin, Tory Hartmann and colleagues at 2009 Peninsula Festival


Student Intern Nadia helps Teresa

Author and Writing-Career-Coach Teresa LeYung Ryan

Teresa LeYung Ryan is delighted

As a writing-career coach, I advise my clients to find interns to help them with research, correspondence, and sending out press releases so that they can free up time to launch new projects. I am happy to say that I have found a reliable student intern to help me this summer. Nadia is her name. While I’m busy with library advocacy in Oakland, CA, Nadia is compiling a mailing list for me so that I can let folks know that my publisher, Kensington Publishing in New York, has lowered the price of the hardcover of Love Made of Heart from $23 to $16.10. I am so pleased to have this dependable young lady in my corner. Thank you, Nadia!

The novel:  Love Made of Heart (archived in the San Francisco History

Teresa LeYung Ryan uses her mother-daughter novel Love Made of Heart to:
•    shed light on stigmas suffered by immigrants
•    advocate compassion for mental illness
•    help survivors of family violence find their own voices

Teresa LeYung Ryan has been helping writers since her mother-daughter
novel Love Made of Heart was published. As a manuscript consultant and
writing-career coach, she helps her clients identify themes and
archetypes, polish their manuscripts, and map out their careers. As a
community spirit, Teresa advocates compassion for mental illness and she
helps survivors of family violence find their own voices through writing.
Her website offers resources for readers and

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