February 12, 13, 14, 15, 2015  http://sfwriters.org

“If you’re going to the San Francisco Writers Conference, I’ll see you there!  With smiles.”

Thursday Feb. 12, 2015   I (Coach Teresa LeYung-Ryan) be on the 4:45-5:45 panel  MAKING YOUR WORK REJECTION PROOF: Advice from Freelance Editors – Nina Amir, David Colin Carr, Tanya Egan Gibson, Stuart Horwitz, David Landau, Heather Lazare,  Teresa LeYung-Ryan, Mary Rakow, Wendy Nelson Tokunaga, Annie Tucker, Ricky Weisbroth.  Moderator: Mary E. Knippel.    At the end of the session, you can sign up for a free consultation.

Friday Feb. 13 & Saturday Feb. 14    I (Coach Teresa LeYung-Ryan) shall be in the Garden Room giving 8-minute consultations, so, please sign up early in front of the Garden Room on Friday or Saturday OR after the Thursday panel.

If all my 8-minute slots are filled, not to worry… If you see me sitting in the lobby or conference registration areas or near the conference bookstore, come by to ask me questions about your manuscript and how to pitch. Reach out, not stress out.

My books will be at the conference bookstore. Cheers to Bookseller Neal!

Love Made of Heart (mother-daughter love story) by Teresa LeYung-Ryan Love Made of Heart the mother-daughter novel that inspires adult children of mentally ill parents to speak openly about stigmas - use in college courses - http://writingcoachTeresa.com

Build Your Writer's Platform & Fanbase in 22 Days - workbook Ask to see Coach Teresa  for an 8-minute consultation  Fri. or Sat. in Garden Room  Go to  http://writingcoachTeresa.com to see Coach Teresa LeYung-Ryan  interviewed on CBS Channel 5

And, I recommend your getting this book for a friend. Break Through the Noise is also available at conference bookstore Go to: http://breakthroughthenoise.com to watch Elisa Sasa Southard demonstrate “the talking tagline”

Author and Coach Teresa LeYung-Ryan says: “Identify the themes and archetypes in your intellectual properties and articulate your platform statement, simultaneously with ease. Show up for the writing, show up for the promoting. I cheer for you.”   

Take a look at the impressive list of speakers, presenters, freelance editors, agents, acquisition editors, publishers, and publishing experts. http://sfwriters.org/2015-sfwc-speakers/

Take a look at the impressive list of volunteers http://askmepc.com/sfwc-volunteers/

And of course the superheroes:

Mike Larsen and Elizabeth Pomada, SFWC Co-directors

Barbara Santos, Marketing Director/SFWC Newsletter

Richard Santos, Registration Director/SFWC website

Frances Caballo, Social Media Manager

Joan Gelfand, Poetry Track;    Carla King, Self-Publishing Track

Linda Lee, Volunteer Director;    Jane Glendinning, Volunteer Manager

Mary E. Knippel,  “Conductor!” of One-on-One with Independent Editors

Writing Coach / Platform & Fanbase-Building Coach Teresa LeYung-Ryan & Colleagues at San Francisco Writers Conference 2015

Conference bookstore will be open Friday 8:00am through Sunday midday; stop by – say hello to Neal (from Bookshop West Portal, San Francisco) – take a look at novels, memoirs, biographies, how-to books for writers, children’s books, Y/A, graphic novels, romance, historical fiction, science fiction, thrillers, mysteries, photo/gift books, and more.

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Developmental editors & story consultants Mary E. Knippel & Teresa LeYung-Ryan use classics to draw examples for their class "For Theme Sake! BE YOUR OWN EDITOR" -photo by author Margie Yee Webb

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Developmental editors & story consultants Mary E. Knippel & Teresa LeYung-Ryan use classics to draw examples for their class "For Theme Sake! BE YOUR OWN EDITOR" -photo by author Margie Yee Webb

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Cat Mulan's Mindful Musings author/photographer, editor of Not Your Mother's Book on Cats anthology, FEMME: Women Healing the World documentary movie producer Margie Yee Webb

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Plot Whisperer Martha Alderson flanked by Writing & Platform-Building Coach Teresa LeYung-Ryan & Memoirist Luisa Adams

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Cyberspace Genius Linda Lee empowers writers at SFWC--photo by Platform-Building Coach Teresa LeYung-Ryan

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Women's National Book Association-San Francisco Chapter members-authors-presenters at past years' SFWC

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Then, on Sunday February 15, 2015, 12:00pm-2:00pm

Free and open to the public – Peacock Court, Lobby level

JOINING THE WRITING COMMUNITY: Connecting with Writers

Members of writer’s organizations, some national, will bring literature and speak about their organization and meet with attendees. Nina Amir, National Nonfiction Writing Month; Cara Black, Mystery Writers of America; Pat Brown, Goodreads; Zoe Fitzgerald Carter, San Francisco Writer’s Grotto; Stephanie Chandler, Nonfiction Authors Association; Gennifer Choldenko, Society of Children’s Book Writers and Illustrators; Randy Dotinga, American Society of Journalists and Authors; Grant Faulkner, National Novel Writing Month (Nanowrimo); Lee Foster, Bay Area Independent Publishers Association, Bay Area Travel Writers Association; Jane Glendinning, California Writers Club; Anne Hill, Bay Area Bloggers Society; Scott James, Litquake; Linda Lee, Women’s National Book Association; Kerry Lonsdale, Women Fiction Writers Association; Kirk Russell, International Thriller Writers

Reach out, not stress out. I’m cheering for you!

Teresa LeYung-Ryan is “Platform & Fanbase-Building Coach Teresa” and Manuscript Consultant and  . . .

author of:

Love Made of Heart: a Mother’s Mental Illness Forges Forgiveness in Daughter Ruby (novel used by college professors)

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW (workbook)

Coach Teresa’s Blog at http://writingcoachTeresa.com

Thank you for getting my workbook and doing the exercises.

Here’s a question that is often asked by writers:

“Do I really have to blog?  I have a regular website, facebook page and Twitter.”

Here’s my response:

“You do not have to do anything that you do not want to do.  The ‘tags’ in blog posts function as index cards on cyberspace – those tags help new fans find you – enjoy the exercises in my workbook – you’ll see the power of consistent blogging for yourself.  Reach out, not stress out.”

Cheers!
22-Day Coach Teresa LeYung-Ryan
http://writingcoachTeresa.com
the author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

Subscribe to  “Coach Teresa’s blog”  Click here to start.

Coach Teresa LeYung-Ryan answers question: "Do I really have to blog?"

Coach Teresa LeYung-Ryan here.  Who do I coach?  Writers.  I help clients polish their manuscripts and map out their publishing journeys.

Teaching at San Francisco Writers Conference every year gives me the joy of seeing colleagues and meeting other fascinating writers, one of whom being Greg Marcus.  He hooked my attention with his mission statement: “I am a modern-day Abraham who smashes corporate idols and help the chronically overworked find a more fulfilling life.”

I checked out Greg’s http://idolbuster.com  and his May 25, 2012 post “Why Work More Than 50 Hours Per week?” got me thinking about . . .

I was delighted when Greg asked me to guest-blog.

Read more  . . .  about:

Unraveling the Mystery Of Platform

First Step – Understand Your Values and Who You Are

Sincerely,

Coach Teresa LeYung-Ryan

Editor, Story Consultant, Platform-Building Coach

http://writingcoachteresa.com

Coach Teresa LeYung-Ryan has helped over 1,000 writers.

“Reach out, not stress out, to materialize your dearest dreams.”

# # # # # # # # # # #

Greg Marcus says:

Thank you Coach Teresa for a great post. I’ve found that advice for writers is often applicable in business and life. Your post is no exception. Writers are a one-person business, and can’t separate the product from the platform.

Greg,

Thank you again for giving me the opportunity to guest-blog.  You are so right — the business of being a writer does require the balancing act of writing (producing) and platform-building (hooking attention).  Why get stressed out?  Instead, reach out.

Bethany Lee comments:

Thank you Greg for bringing Teresa to guest post here. This was a very informative post, and as a writer/blogger, I found myself soaking this up because I’m starting to think more about services I can sell via my blog. This idea about having a platform–making your name stand for something–is something I’ve been thinking about lately, and I’m trying to focus in on that. I think I’m close, but I also think there’s more to it than just discovering it yourself–that once you discover it, you have to promote the idea and get people to believe it too–right? Also, I was wondering about these two exercises. How do they help you to discover your platform? In other words, how do I take the stuff I come up with here and apply it to make it a tagline?

Hi, Bethany,

Greg is right-on — your honest responses to the 2 exercises from Day 1 of my 22-day workbook are eye-openers.

Your question:  ” . . . how do I take the stuff I come up with here and apply it to make it a tagline?
My questions to you:
What themes/subject matters compel you to write?
What themes/subject matters hook your attention when you’re the reader?

As my colleague Elisa Sasa Southard (the talking-tagline guru) would say: “Start with I CAN . . . ”
And I say: Speak your name; add the action-verb; complete the statement with how your work helps people.

From now on, introduce yourself with your full name. When someone asks you: “What do you do?”  . . . you answer with a sentence that includes an action verb.

Examples:

(as a novelist) Through my book Love Made of Heart, I can help mothers and daughters speak from the heart.
(as a narrative nonfiction writer)  Through my essays and speeches, I speak out for those who cannot speak for themselves.
(as a prescriptive nonfiction aka “how to” writer) Through my coaching and workbook, I show writers how to gain fans before and after publication.

Also, you may be asking: “Why 22 days?”
Because . . . when we stick to something for 21 consecutive days, we develop a new habit. Why not gain the wonderful habit of building our platform/name?  On the 22nd day, we celebrate. Everyday is a good day to build your name / fanbase / platform!

Sincerely,

Coach Teresa LeYung-Ryan
Editor, Story Consultant, Platform-Building Coach
http://writingcoachteresa.com

Bethany commented again:

Teresa and Greg, thank you for your responses here. This is excellent. Here’s my answer to the who are you question: I’m Bethany Jo Lee and I can encourage you to keep moving forward in your endeavors. That’s a start, maybe not perfect, but I like the lesson here. I need your 22 day book!

I just bought her book and tweeted it! I’m very excited to read it. Thanks Greg.

Bethany Jo Lee,
Your tagline: “I can encourage you to keep moving forward in your endeavors” is wonderful !
You’ll see how your tagline and the 5 secret keys in my workbook will lead you to bigger and bigger connections.
I’m cheering for you!
Sincerely,
Coach Teresa LeYung-Ryan
“Reach out, not stress out, to materialize your dearest dreams.”
http://writingcoachteresa.com

Coach Teresa LeYung-Ryan here. My being a writing and platform-building coach is a dream job.  One email or one conversation (resource) flows into another resource and into another resource. Helpful experts lead us to other helpful experts.  I just received an email from Michele Caprario, colleague through Women’s National Book Association.

RE:IMAGE Film Festival 3 Delivers Inspiring Stories in Splash Magazine

by M. D. Caprario

The 3^rd Annual RE:IMAGE Film Festival took place at the historic Algonquin Arts Theatre in Manasquan, New Jersey this year. The event featured some 20 original film shorts vying for titles in three experience levels, and included film maker panels, guest speakers, and a special presentation of the inspiring Emilio Estevez / Martin Sheen collaboration “The Way.” The mission of RE:IMAGE is to support and encourage the next generation of visual storytellers to explore the glory of God and His creation, to persevere for justice and truth, and to uphold and defend the dignity of the human person.  Read more . . .

M. D. Caprario is a journalist, editor, and author, covering for the media books, film, television and the stage- and good people and things that make our World a better place. Reach her at   aol.com  Her User I.D. is APen2Paper

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Receiving the email from Michele Caprario and reading her article about RE:IMAGE‘s mission [ to uphold and defend the dignity of the human person] made me think of Winifred McCaffrey, author of Gule Wamkulu-The Big Dance.

The Title, Gule Wamkulu is taken from the name of a traditional dance–as a way of gaining favor with the spirit world–of the Chewa Tribe, located in Zambia, Zimbabwe and Malawi.

Critics comments…

An intoxicating insight into the minds of the gifted and the culture of the Zambian people, Gule Wamkulu-The Big Dance is an influential piece of creative non-fiction written in a fresh, alluring style.

The author explores Zambia with Zambians…wanders Lusaka to feel and tell their story and that of their host Country with warmth and sensitivity.

A romantic, creative memoir, it reads like a novel.

Gule Wamkulu-The Big Dance is available through Author House.com, Amazon.com or by e-mailing your request to the author. Reach her at   aol.com  Her User I.D. is oonawin

http://winifredmccaffrey.com

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Thinking about Winifred, reading her blog and the mission [to persevere for justice and truth] got me thinking about the remarkable story I’m reading.

Maya Roads: One Woman’s Journey Among the People of the Rainforest by Mary Jo McConahay

Mary Jo McConahay’s GlobeWatch

http://mcconahayglobewatch.blogspot.com

http://www.mayaroads.com

My being a writing and platform-building coach is a dream job.  One email or one conversation (resource) flows into another resource and into another resource. Helpful experts lead us to other helpful experts.

This week we lost a generous and helpful expert.  She helped folks in the literary world connect with each other and have fun at the same time — that’s what Kathi Kamen Goldmark did. This post is dedicated to her.

Sincerely,

Coach Teresa LeYung-Ryan

Editor, Story Consultant, Platform-Building Coach

http://writingcoachteresa.com

Coach Teresa LeYung-Ryan has helped over 1,000 writers.

“Reach out, not stress out, to materialize your dearest dreams.”

On Sunday at California Writers Club–Redwood Branch, I met dozens of talented authors.  One author told me that because there are other folks with her name, she added her middle name.  Then, she Googled her name (with her middle name) and was surprised that there were even more people with that name than the number of people with her first and last name only.

I will reveal the name of this delightful writer soon.  She is using my workbook to create her mission statement so that her name will be synonymous with the themes/issues/subject matters that she writes about.

Your mission statement is the foundation of your platform.

Let’s dissect the definition of a platform.  “Making your name stand for something—to attract targeted consumers—who are likely to buy what you have to sell.” (page 1 of my workbook Build Your Writer’s Platform & Fanbase In 22 Days)

The last part “what you have to sell” — what you’re selling is your literary works or services.

The middle part “to attract targeted consumers” — the targeted consumers are the folks who read and buy the kind of material you write about.

The first part “Making your name stand for something” — identifying and articulating the themes/subject matters/issues that you write about.

Understanding what a platform is gives you a fresh look at your writing career.

And you’ll be ready to have more fun doing the exercises in my workbook. Day I exercises:  “Who am I?” and “What I Have in Common with Super Famous People” (take a sneak peek at Amazon’s “look inside” of Build Your Writer’s Platform & Fanbase In 22 Days

“Reach out, not stress out, when building your writer’s platform!”

Your Platform is Unique; There is Only One YOU!

Sincerely,
Coach Teresa LeYung-Ryan

http://writingcoachteresa.com

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

Martha Alderson on facebook

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Tuesday, October 18, 2011,  7:30pm  IN PERSON

Cheers to beloved Martha Alderson – book launch party for her new book The Plot Whisperer !

Capitola Book Cafe, Capitola, CA

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Coach Teresa LeYung-Ryan on facebook

Love Made of Heart turned 9-years-old this month!

Love Made of Heart inspires adult children of mentally ill parents to speak openly about the stigmas and find resources for their families

What else is October recognized for? According to the Chase Calendar of Events:

October

• Adopt-A-Shelter-Dog Month
• Animal Safety and Protection Month, Natl
• Antidepressant Death Awareness Month
• Augmentative and Alternative Communication Awareness Month, Intl
• Bake and Decorate Month, Natl
• Bat Appreciation Month
• Breast Cancer Awareness Month, Natl
• Car Care Month
• Celebrating the Bilingual Child Month
• Celiac Disease Awareness Month
• Children’s Magazine Month
• Chili Month, Natl
• Chiropractic Month, Natl
• Church Library Month
• Co-op Awareness Month
• Crime Prevention Month, Natl
• Cut Out Dissection Month
• Cyber Security Awareness Month, Natl
• Dental Hygiene Month, Natl
• Depression Education and Awareness Month, Natl
• Disability Employment Awareness Month, Natl
• Domestic Violence Awareness Month
• Down Syndrome Awareness Month, Natl
• Dyslexia Awareness Month
• Eat Better, Eat Together Month
• Emotional Intelligence Awareness Month
• Emotional Wellness Month
• Family Sexuality Education Month, Natl
• Financial Planning Month
• “Gain the Inside Advantage” Month, Natl
• Gay and Lesbian History Month
• German-American Heritage Month
• Global Diversity Awareness Month
• Go Hog Wild–Eat Country Ham Month
• Go on a Field Trip Month, Natl
• Halloween Safety Month
• Health Literacy Month
• Liver Awareness Month, Natl
• Long-Term Care Planning Month
• Medical Librarians Month, Natl
• Menopause Month, World
• Month of Freethought
• Organize Your Medical Information Month
• Orthodontic Health Month, Natl
• Photographer Appreciation Month
• Physical Therapy Month, Natl
• Polish-American Heritage Month
• Popcorn Poppin’ Month, Natl
• Positive Attitude Month
• Protect Your Hearing Month, Natl
• Raptor Month
• Reading Group Month, Natl
• Rett Syndrome Awareness Month
• Right-Brainers Rule Month
• Roller Skating Month, Natl
• Sarcastics Awareness Month, Natl
• Self-Promotion Month
• Spina Bifida Awareness Month, Natl
• Spinach Lovers Month
• Squirrel Awareness Month
• Stamp Collecting Month, Natl
• Starman Month, Intl
• Strategic Planning Month, Intl
• Talk about Prescriptions Month
• Vegetarian Month
• Work and Family Month, Natl
• Workplace Politics Awareness Month

The bold recognition relates to subject matters/themes/issues in Love Made of Heart

Martha Alderson aka The Plot Whisperer on Blog Tour–to be featured on Coach Teresa’s blog Oct. 18, 2011

Remember to check this blog on October 18, 2011 to blog-chat with Martha Alderson about your plotline!

Plot Whisperer Martha Alderson flanked by Writing Career Coach Teresa LeYung-Ryan & Memoirist Luisa Adams (author of Woven of Water)

Sincerely,

Coach Teresa

Teresa LeYung-Ryan says: “Reach out, not stress out, when pursuing your dreams!”

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

Love Made of Heart inspiring adult children of mentally ill parents to speak openly about the stigmas and find resources for their families.

Celebrate the 10th Anniversary of the CHSA Museum

I had met Bob Pimm at a writers conference. Was it the Jack London Writers Conference?  Or the East of Eden Writers Conference? Bob had delivered a helpful session– “Anatomy of a Book Publishing Contract.”

I was already a published author at the time.  My contract with Kensington Corp. NY had been reviewed by my agent Stacey Glick and the in-house attorney (both at Dystel Literary Management, now Dystel & Goderich Literary Management).

I was so impressed with Bob’s presentation that when I found out he was also an expert in trademark laws, I sought his advice for registering my Love Made Of Heart.

Check out Robert G. Pimm’s website and benefit from his resources page.

Contracts are written in “complex languages” (not to mention keeping track of renewal dates and proof of use–with trademarks) so be sure to seek an expert’s advice.

Bob Pimm’s areas of expertise include:

Literary and Publishing Law

More than 20 years experience in the book industry working with authors, publishers, book distribution, book production, book retailing and literary agency.

Entertainment Law

Serving visual artists, playwrights, filmmakers, producers, and performers. Currently Book Publication Chair of the American Bar Association’s Forum on the Entertainment and Sports Industries and former Editor-in-Chief of the Forum’s quarterly publication, Entertainment and Sports Lawyer.

Intellectual Property Law

Registration and management of copyrights and trademarks, licensing of intellectual property, rights of privacy and publicity, and management of trade secrets for arts and technology.

Corporate Law

Formation of California C-Corporations, S-Corporations, Limited Liability Companies, Partnerships, Non-Profits and ongoing management issues for arts and technology companies.

Sincerely,

Writing Career Coach Teresa LeYung-Ryan who says: “Reach out, not stress out, when pursuing your dreams!”

Build Your Writer’s Platform & Fanbase In 22 Days

In May at the Asian Heritage Street Celebration, I had shared a booth with authors Margie Yee Webb and Dr. Patricia Tsang. Our neighboring exhibitors were the Hawaii Visitors and Convention Bureau. Today while putting away my files, I found their promotional material. Seeing those souvenirs inspired me to tell  you about a new book Practice Aloha: Secrets to Living Life Hawaiian Style — Stories, Recipes and Lyrics from Hawai’i's Favorite Folks, compiled & edited by Barbara Santos & Mark Ellman

How do you practice Aloha? Go to the Practice Aloha website and share your story.

Two other books that go well with Practice Aloha:

Cat Mulan’s Mindful Musings: Insight and Inspiration for a Wonderful Life

Optimal Healing: A Guide to Traditional Chinese Medicine

Sincerely,

Coach Teresa

Writing Career Coach Teresa LeYung-Ryan helps writers & authors build their platforms and fanbases and polish their manuscripts by identifying their themes and archetypes.  Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW Coach Teresa says: “Reach out not stress out when pursuing your dreams!”

Novelist Teresa LeYung-Ryan uses Love Made of Heart to inspire adult children of mentally ill parents to speak openly about the stigmas and find resources for their families.

Coach Teresa’s videos http://www.youtube.com/teresaleyung

Teresa LeYung-Ryan on facebook!

Writing Career Coach Teresa LeYung-Ryan here to say: “Use what you know to build fame. Use your three intertwining circles. Be yourself. Have fun.”

Contact me if you would like to invite me to your writers’ club.  My email address is on my website:  Writing Career Coach Teresa LeYung Ryan

I had so much fun yesterday with California Writers Club–San Francisco Peninsula branch members at the San Mateo County Fair.

Mary Knippel, Teresa LeYung Ryan, Martin Shane Dowd (far right in photo) and California Writers Club Fault Zone anthology contributing authors Ann Foster, Darlene Frank, Tory Hartmann, Lisa Meltzer Penn editor, Bardi Rosman Koodrin, Christopher Wachlin

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Congratulations to the Writers Who Entered The Immigrant Experience Writing Contest!

DIVISION 342 – THE IMMIGRANT EXPERIENCE: NOVEL, MEMOIR, OR SHORT STORY
Sponsored by Teresa LeYung-Ryan, author of  Love Made of Heart and Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

Patricia Tsang first place winner in 2011 Immigrant Experience Writing Contest created and sponsored by Coach Teresa LeYung-Ryan

First place winner:  “My Chinese American Experience” by Patricia Tsang

Second place winner: “Dancing Among the Tombstones” by Ellen Six

Third place winner: “Culture Shock” by Lucy Murray

Honorable Mention: “Message Deleted” by Evie Groch

Honorable Mention: “Caught in the Current” by Uldis Zebergs

Honorable Mention: “The Luck of the Irish” by Martha Traynor

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Thank you, Boris Koodrin, Fine Arts Director at the San Mateo County Fair!

Thank you a thousand times, Bardi Rosman Koodrin, Literary Arts Director, for your big-hearted spirit and courage!

“Reach out, not stress out, when building your fame!”

Sincerely,

Writing Career Coach Teresa LeYung Ryan

author of Love Made of Heart

author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW