Posts Tagged ‘Writers on Writing’

More than ten years ago, if my super-agent Stacey Glick hadn’t landed a big publisher–Kensington in New York (insightful editor John Scognamiglio; good-energy publisher Laurie Perkin; Debbie Tobias was Sales Director; Lou Malcangi was art director, by the way . . . booksellers do judge a book by its cover; Libba Bray, who is now a New York Times bestselling author of young adult books, for book jacket copy; Jacquie Edwards for copy editing; and everyone at Kensington and their associates), I would not have had the opportunity to experience the publishing industry from that perspective . . .  which then gave me the credentials to talk about “who” really is the most qualified person to build the author’s platform and fanbase.

Love Made of Heart (a mother-daughter love story) by Teresa LeYung-Ryan

Also, ten years ago . . .  if not for independent sales reps (especially Nancy Suib and Anne Shulenberger), mentors at Kensington Publishing Corp. (especially Mary B. Morrison and Mary Monroe), booksellers (especially Anny Clevens at Borders, Luan Stauss of Laurel Books, Kate at Books, Inc., Mike and Tricia at Barnes & Noble), my husband, family and friends (from my personal circles, California Writers Club/Jack London Writers Conference, Women’s National Book Association, East Bay Regional Park District, Kim McMillon network, teachers, librarians, readers from far and near,  and advocates who cheered for me — whether they revealed themselves, or not, to me) . . . my mother-daughter love story Love Made of Heart would not have “seen” so many birthdays.  I am eternally grateful.

Happy Birthday, protagonist Ruby Lin!

Happy Birthday, Vivien Lin (Ruby’s mom)

Happy Birthday, Mrs. Nussbaum (Ruby’s neighbor / mentor)!

Happy Birthday, Dr. Gloria Thatcher (Ruby’s confidant)!

Happy Birthday, Emily, Vincent, and all supporting characters!

In other words . . .  Happy 10th Anniversary of Love Made of Heart (my first novel)!

I didn’t know it at the time;  my platform was in the closing statement to the audience every time I read a passage from my book Love Made of Heart (even before publication).  A year after the hardcover edition was released, my editor at Kensington told me that they were going to release the trade-paperback edition.  So, I wrote “Author’s Note to Reader” and Kensington added that page to the book.  I thank the dear readers who had read the hardcover edition and asked me what/who was my muse and why I wrote about tabooed subject matter.

“Author’s Note to Reader”

Thank you for letting me share Ruby Lin’s story with you.  Many readers have asked me what the characters in the novel have done for me.  My answer is this: I’ve learned that behind every face is a compelling story.

Please remember me as a writer who says YES! to compassion for mental illness, and, NO! to domestic violence and child abuse.

Who is Mrs. Nussbaum?  She lives in all our hearts.  Just as we have the “child within,” we also have the “wise elder within.”  May you always embrace your compelling story and allow your Mrs. Nussbaum to embrace you.

Sincerely,

Teresa LeYung Ryan

Video on  Coach Teresa’s YouTube channel:  Platform & Fanbase-Building Coach Teresa LeYung-Ryan at Sonoma County Book Festival 2012

I was blessed with loyal supporters during the ten years writing the book. And, I am blessed with loyal supporters (so many big hearts) who continue to cheer for me, even now, ten years after publication.  I encourage every writer to “not give up” and “stay true to the self.”

Video on Bay Sunday’s Youtube channel:   Teresa LeYung-Ryan, author:  Build Your Writer’s Platform & Fanbase in 22 Days

As I said to Bay Sunday Host Frank Mallicoat on CBS Channel 5 and to the writers at Kim McMillon’s “Writers On Writing” workshop . . .  “What I care about will turn into themes I write about. And, the themes I write about will attract my fans.”

So, the foundation of one’s platform-statement begins with three simple-yet-powerful words:  “I care about . . . ”  

You (the author) are the most qualified person to build your platform and fanbase.

Example: (as a writer of fiction, narrative nonfiction, including memoirs )

I am Teresa LeYung-Ryan, author of Love Made of HeartI care about helping adult-children (of mentally-ill parents) speak openly about the stigmas and find resources for their loved ones.

Example: (as a writer of prescriptive nonfiction  a.k.a. “how to” )

I am Coach Teresa LeYung-Ryan, author of Build Your Writer’s Platform & Fanbase In 22 DaysI care about helping writers thrive in today’s publishing arena.

If Love Made of Heart didn’t get published (giving me a forum to learn about “staying alive and well” in the industry), I wouldn’t have developed the expertise to help other writers survive and thrive (through coaching and my workbook Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

To my dear friends, colleagues, mentors who inspire me and rally for me, please let me know how I can pay it forward.

I cheer for everyone who has a dream!

Sincerely,

Coach Teresa

Coach Teresa’s definition of Writer’s Platform:  “Making your name stand for something—to attract targeted consumers—who are likely to buy what you have to sell.”

print edition ISBN: 978-0983010005

 

 

 

 

 

 

 

Kindle ebook edition ASIN: B005J9ZEIA

 

 

 

 

 

 

 

 

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Writing Coach Teresa says: “Platform-Building Is Fun For Writers, Friends, Fans.”

"The way Bay Sunday Host Frank Mallicoat cheers for his friend who is writing a book is a beautiful example of friends turning into fans for each other. Showing your fans 'what your name stands for' (your platform-statement) helps them brag about you with ease," says Writers' Platform-Building Coach Teresa LeYung-Ryan -- photo by poet & novelist Joan Gelfand

When I heard dear friend Kim McMillon’s voice on July 16, 2012 asking if I would like to be a guest on CBS 5′s Bay Sunday show, I thought . . . I’d love to, but, I’m exhausted. . .  Just that day, artist Chandra Garsson (another dear friend) had filmed me reading my ten-minute monologue Answer Me Now.  Two days before that, I was on the “Writers on Writing” panel at Oakland Library, Rockridge Branch, that Kim had orchestrated for Stephanie Dale, Judith Cody, Yolande Barial, Joan Gelfand, and yours truly Teresa LeYung-Ryan.

writers' platform-building coach Teresa LeYung-Ryan says: "Reach out, not stress out, to materialize your dearest dreams!"

Saying “yes” would mean spending at least two full days preparing for the appearance and doing pre-event publicity and then calendaring another two days to do post-event follow-ups and publicity.

 

Carol Sheldon (author of Mother Lode) interviewed by Writing Coach Teresa LeYung-Ryan at Book Passage Ferry Building SF -- photo by Jim Weiland

You see . . . a week before that, I had interviewed award-winning author Carol Sheldon (Mother Lode) at Book Passage at the Ferry Building in San Francisco.  Two days before that event, I had attended a planning meeting at Women’s National Book Association-San Francisco Chapter. Before that, I was away for the 3-day Redwood Writers Ten-Minute Play Festival at 6th Street Playhouse in Santa Rosa. Before that, I was having fun with California Writers Club friends showcasing our works at the San Mateo County Fair (June 12 and June 16 for me).

All the while . . .  I was helping clients create their platform-statements and identify themes in their manuscripts.

Yes, I was exhausted . . . But, I knew I would say “Yes!” to my dear friend Kim McMillon.  Kim was helping Bay Sunday Producer Akilah Bolden-Monifa by providing a list of authors with public-speaking experience.  I was one of the fortunate chosen ones. I needed to say “Yes! Thank you!”

I am so glad I did . . .  Angela Pang, Community Relations Manager at AsianWeek Foundation (who is also my pal Margie Yee Webb’s beloved niece), saw the group photo posted by Bay Sunday’s super team on their facebook album “Bay Sunday 7/23 Taping” and tagged me.  Now, I’m getting all kinds of fun messages from my other friends.

Writers’ Platform-Building Coach  Teresa LeYung-Ryan says: “The way Bay Sunday Host Frank Mallicoat cheers for his friend who is writing a book is a beautiful example of friends turning into fans for each other.  Outfitting your  fans (old ones and new ones) with your platform-statement helps them brags about you with ease. I cheer for writers, friends, fans!  Thank you, 3 time Emmy Award winner Frank!  Thank you, producer Akilah Bolden-Monifa! Thank you to the four wonderful interns, especially Jennifer and Chelsea! Thank you Bay Sunday Team (including audio expert Francisco Gomez and the gurus behind stage!)

“I had so much fun this morning being a guest on Bay Sunday at CBS 5 with fellow authors Joan Gelfand, Ishmael Reed, and Pireeni Sundaralingam . Everyone extended kind energy. I was happy to see Tennessee Reed!  Thank you, Kim McMillon, for pitching us to Akilah!

Please click here to get the post after the show was aired on September 9, 2012, 5:30am and the link to view the segment posted on Bay Sunday’s YouTube channel.

authors Teresa LeYung-Ryan, Joan Gelfand, Pireeni Sundaralingam are fans of Bay Sunday host Frank Mallicoat--photo by Jennifer

Here and Abroad by Joan Gelfand

 

 

 

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Love Made of Heart by Teresa LeYung-Ryan

A Dreamer’s Guide to Cities and Streams by Joan Gelfand

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Build Your Writer's Platform & Fanbase In 22 Days by Coach Teresa LeYung-Ryan

Juice by Ishmael Reed

Indivisible an Anthology of Contemporary South Asian American Poetry - Edited by Neelanjana Banerjee, Summi Kaipa, and Pireeni Sundaralingam

Seeking Center A Collection of Poems by Joan Gelfand

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Jennifer helps Bay Sunday guests Joan Gelfand, Tennessee Reed and Ishmael Reed get comfortable before taping of show--photo by Coach Teresa

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"The way Bay Sunday Host Frank Mallicoat cheers for his friend who is writing a book is a beautiful example of friends turning into fans for each other. Showing your fans 'what your name stands for' (your platform-statement) helps them brag about you with ease," says Writers' Platform-Building Coach Teresa LeYung-Ryan -- photo by poet & novelist Joan Gelfand

Please click here to get the post after the show was aired on September 9, 2012, 5:30am and the link to view the segment posted on Bay Sunday’s YouTube channel.

authors Joan Gelfand, Teresa LeYung-Ryan, Pireeni Sundaralingam cheer for Bay Sunday producer Akilah Bolden-Monifa and host Frank Mallicoat--photo by Jennifer

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Wonderful Interns Jennifer and Chelsea flank Bay Sunday Super Producer Akilah Bolden-Monifa (yes, that is Host Frank Mallicoat walking by)-- photo by Writing Coach Teresa LeYung-Ryan

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CBS-5 Bay Sunday Host Frank Mallicoat asks poet & novelist Joan Gelfand about her writing process--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

 

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CBS-5 Bay Sunday Host Frank Mallicoat asks Poet Pireeni Sundaralingam about her co-editing Indivisible: an Anthology of Contemporary South Asian American Poetry --photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

Writing Coach Teresa LeYung-Ryan answers Bay Sunday Host Frank Mallicoat's question "What is branding?" --photo by Jennifer

 

Please click here to get the post after the show was aired on September 9, 2012, 5:30am and the link to view the segment posted on Bay Sunday’s YouTube channel.

Of the 10 talking-points that I was prepared to cover, we had time to answer most of these in the five-minute interview:

•    What is Coach Teresa’s definition of a writer’s platform?

“Making your name stand for something—to attract targeted consumers—who are likely to buy what you have to sell.”  

“What I care about leads to my writing about those themes/subject matters/issues; what I write about attracts my fans because they also care about what I care about.  Help your fans find you.”

Start with:  “I care about . . . ”

Example: (as a writer of fiction, narrative nonfiction, including memoirs )

I am Teresa LeYung-Ryan, author of Love Made of Heart.  I care about helping adult-children (of mentally-ill parents) speak openly about the stigmas and find resources for their loved ones.

Example: (as a writer of prescriptive nonfiction  a.k.a. “how to” )

I am Coach Teresa LeYung-Ryan, author of Build Your Writer’s Platform & Fanbase In 22 Days.  I care about helping writers thrive in today’s publishing arena.

Where to “show” your platform-statement? 

Your email signature block!  Your letterhead!  Your website and blog slogan/tagline/description!  Your bio!  Your business cards!

“Even when I’m emailing my loved ones (my biggest fans), I show them my platform-statement in my signature block.  Help your fans brag about you with ease.”

•    Why does a writer need to promote?

“To compete in the publishing arena where celebrity authors and best-selling authors have huge fanbases. “

•    How much does it cost to build my writer’s platform?

“Might not require money.  The writer does need to invest time and energy.   22 minutes a day for 22 days to start.”

•    What is branding?

“Your name is your brand.  Making your name synonymous with the issues you write about in order to attract fans (a.k.a. targeted consumers)”

•    Which is the “better” route – find an agent who will find the publisher OR find the publisher myself OR be my own publisher?

“A writer’s journey is magical.  Your fans could be the ones to lead you to your route. Take a look at my website, page entitled “Writers’ Resources,” and my blog.”

•    Coach Teresa, your workbook is Build Your Writer’s Platform & Fanbase In 22 Days .    Why 22 days?

“When we stick to something for 21 consecutive days, we develop a new habit. Why not gain the wonderful habit of building our platform/name?  On the 22nd day, we celebrate. Everyday is a good day to build your name / fanbase / platform!”

 

The workbook:  Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

Please click here to get the post after the show was aired on September 9, 2012, 5:30am and the link to view the segment posted on Bay Sunday’s YouTube channel.

I care about helping writers thrive in the publishing arena.  Coaching writers before and after publication is what I enjoy doing.  Some clients prefer my coaching them 5 to 15 minutes a day for 22 consecutive days ( in-person, via Skype or phone calls); some prefer an hour or two hours at a time.  Start with my workbook — You can sneak preview the 2 exercises for Day 1 in Build Your Writer’s Platform & Fanbase In 22 Days by going to Amazon and take advantage of their “Look Inside” feature.

How to contact me?  Click here please.

Please visit Coach Teresa’s Events Page  I’ll be at Sonoma County Book Festival in Santa Rosa, CA on Saturday Sept. 22, 2012 with fellow authors Margie Yee Webb and Rita Lakin !
http://WritingCoachTeresa.com  Click on “Coach Teresa’s Blog”

http://www.facebook.com/Teresa.LeYung.Ryan
http://www.youtube.com/teresaleyung

I cheer for all writers!

Sincerely,

Coach Teresa

Writers’ Platform & Fanbase-Building Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams.”

“My platform is not something I stand on, it is what my name stands for.”
http://writingcoachteresa.com

 

 

 

 

Writers On Writing; Women On Writing; She Writes; He Writes

Tomorrow, Saturday, July 14, 2012, noon to 2:00pm, while I (Coach Teresa LeYung-Ryan) will be on the “Writers on Writing” panel at Oakland Public Library, Rockridge Branch, 5366 College Avenue, Oakland, CA with Kim McMillon, Yolande Barial, Joan Gelfand, Stephanie Dale, and Judith Cody . . .

Margie Yee Webb, author of Cat Mulan’s Mindful Musings, will be at California State Fair . . .

and Joanna W. Biggar, author of That Paris Year, will be speaking in Sacramento, CA. While visiting Joanna’s blog, I found her post about another  colleague – Cara Black! http://joannabiggar.org/2012/03/10/cara-black-and-my-own-paris-noir/

I met Joanna at Book Passage, Ferry Building, San Francisco on July 9, 2012 when I was interviewing Carol Sheldon, author of Mother Lode, who was being honored by Left Coast Writers.

That got me thinking about  SheWrites.com and Jodi O’Donnell-Ames, founder of Hope Loves Company and author Judith Marshall.

www.shewrites.com

Q: Who can be a member of SHE WRITES?

A: We welcome individuals who consider themselves writers!  You don’t need to be a published, professional writer, but most of our members are, or aspire to become so.  When you fill out your profile, please use a name rather than a business.  We prefer first and last names, but we understand if there’s a good reason you need to use a pseudonym.

Businesses: We will not approve businesses as members.  We do not allow unapproved vending on SHE WRITES.  If you wish to promote your services to the writers on the site, there are a few options: 1) advertise with us 2) pitch our SHE NEEDS HELP team, and we will consider promoting you on a case-by-case basis. See our terms of use for further clarification.

Men: We welcome men.  Our reasoning is twofold: 1) legal2) philosophical.  We would not want to be excluded from a site called HE WRITES because of our sex or gender.

While looking up Women On Writing, the annual conference held at Skyline College in San Bruno, CA, I came across Wild Writing Women.

Oh how I love being Coach Teresa!

I cheer for writers & readers (women and men, teens and children)!

 

 

 

 

Sincerely,

Coach Teresa LeYung-Ryan

http://writingcoachteresa.com

Coach Teresa says: “I love helping writers build their platforms and published authors fortify theirs with individualized coaching.”

As coach and author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she advices: “Make your name synonymous with the issues you write about.”

Teresa has built her own platform happily; her novel Love Made of Heart and her short play Answer Me Now carry the theme closest to her heart: mother-daughter relationship.

Teresa LeYung-Ryan helps clients identify themes, universal archetypes, front-story and back-story in their manuscripts.

Coach Teresa’s June and July 2012

Dear Writers,

If you’re in northern California, or if you have writer-friends in the area . . .  please come by and see me . . .

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Listen to Bardi Rosman Koodrin with “Arts In the Valley” Radio Show Host Kim McMillon: http://artsinthevalley.files.wordpress.com/2012/06/san-mateo-fair.mp3

Tuesday, June 12, 2012 5:00-6:00pm 3 playwrights at the San Mateo County Fair in California

the Literary Arts stage area in the Fine Arts Department at the fair.

https://www.sanmateocountyfair.com/ The fair runs from June 9 – 17, 2012.

Teresa LeYung-Ryan, Ollie Mae Trost Welch, David Hirzel (author interviews by Darlene Frank and audience Q&A after the plays are read)

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Saturday, June 16, 2012 2:00-4:00pm Authors Day at the San Mateo County Fair in California.

the Literary Arts stage area in the Fine Arts Department at the fair.

Meet Teresa LeYung-Ryan (author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW and Love Made of Heart and  Answer Me Now – her short play) and her colleagues at California Writers Club.

https://www.sanmateocountyfair.com/ The fair runs from June 9 – 17, 2012.

Writing Contest winning entries will be displayed in the Literary Arts area; Teresa LeYung-Ryan sponsored the 2nd annual Immigrant Experience Writing Contest. Good luck to all contestants!

Bardi Rosman Koodrin brought literary arts to the county fair 4 years ago.

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For all events sponsored by California Writers Club – San Francisco Peninsula Branch please go to: http://www.cwc-peninsula.org/

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June 29, 30; July 1, 2012

http://lovemadeofheart.com/blog/coach-teresa-leyung-ryan-having-the-time-of-her-life-as-playwright/

Coach Teresa LeYung-Ryan’s 10-minute monologue Answer Me Now (middle-aged woman asks her dead mother a question) is one of nine winning-plays to be produced by Redwood Writers & 6th Street Playhouse Play Festival.

2012 Performance Dates:

  • June 29 – 8:00 PM
  • June 30 – 2:00 PM & 8:00 PM
  • July 1  – 2:00 PM

6th Street Playhouse – Studio Theater – Santa Rosa, CA
All Tickets: $16.00 – purchase by phone  (707) 523-4185 ext 1 or online

 

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For all events sponsored by California Writers Club – Redwood Branch – please go to: www.redwoodwriters.org

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Monday, July 9, 2012,  6:00pm - 7:00pm
Book Passage, 1 Ferry Building, San Francisco, CA  94111

Teresa LeYung-Ryan interviews Carol Sheldon (author of Mother Lode)

Left Coast Writers honors Carol Sheldon !

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Saturday  July 14, 2012, noon – 2:00pm at Oakland Public Library – Rockridge Branch, 5366 College Avenue, Oakland, CA

Join playwright, and radio host Kim McMillon  for the free Writers’ workshop Writers on Writing.” Award-winning Australian author and journalist Stephanie Dale will help authors find their inner voice as writers. Teresa LeYung-Ryan will speak on creating your writing platform and building your brand as a writer.  Poet and composer Judith Cody discusses how to write for and publish an anthology; author and columnist Yolande Barial will demonstrate the importance of finding your passion, while author an educator Joan Gelfand will deconstruct the process of getting published. This workshop is for writers with a desire to find their voice, write, and promote their work. A reception and book-signing will follow the presentation.

 

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Sincerely,

Coach Teresa LeYung-Ryan

http://writingcoachteresa.com

Teresa LeYung-Ryan helps clients identify themes, universal archetypes, front-story and back-story in their manuscripts.

As author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she says: “Make your name synonymous with the issues you write about.”

Teresa has built her own platform happily; her novel Love Made of Heart and her short play Answer Me Now carry the theme closest to her heart: mother-daughter relationship.

Teresa created the annual “Immigrant Experience Writing Contest” and cheers for all contestants.

http://writingcoachteresa.com  for her Blog, events, and other resources.

 

 

 

 

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