Posts Tagged ‘Christopher Eng’

Coach Teresa LeYung-Ryan, what happened on Sunday Feb. 19, 2012 at San Francisco Writers Conference?

 

Here’s another example on how to help yourself by helping your loyal pals.  It’s the fourth and last day of the fabulous conference.

On the first day  of SFWC (Thursday Feb. 16, 2012) I had arrived at the Mark Hopkins by 12:30pm–saw dear friends; rehearsed with Mary E. Knippel and fine-tuned my portion of our presentation “Be Your Own Editor” (scheduled for 6:00pm that day). What happened? Here’s that post.

On the second day of SFWC (Friday Feb. 17, 2012) My presentation ” Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book” with Elisa Sasa Southard was scheduled for 9:00am and I put on my “Story Consultant/Platform-Building Coach” combo hat and met with over a dozen authors one on one. Here’s that post.

On the third day of SFWC (Saturday Feb. 18, 2012)  I put on my “Story Consultant/Platform-Building Coach” combo hat again and met with over 30 authors one on one.  Here’s that post.

On the fourth and last day of SFWC (Sunday Feb. 19, 2012) . . . here are some highlights:

 

 

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Sasa Southard checks details for her San Francisco Literary Tour scheduled for 11:00am Feb. 19, 2012 for SFWC registrants

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Sasa Southard (wearing blue beret) gives SFWC registrants her signature San Francisco Literary Tour 2012 Feb 19--tour begins in front of Club Fugazi

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Sasa Southard makes her SF Literary Walking Tour fun for everyone--photo by Coach Teresa LeYung-Ryan

 

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I said goodbye to Tour Director Sasa Southard, Joyce Turley and the other folks at Washington Square. Then I walked to Mason Street to catch a cable car.  While walking up Mason Street toward the Mark Hopkins, I ran into Lori Henriksen and her partner. Lori, I can’t wait to read your book! Happy platform-building!

Coach Teresa LeYung-Ryan so delighted to run into novelist Lori Henriksen (right) and her partner on Mason Street on last day of SFWC

I got to the Six Continents room and was delighted to see Rebecca Martin & Lori Noack assisting our pal Martha Alderson.  Mary E. Knippel was there too. Linda Lee had been with them in the morning, while I was with Sasa Southard.

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Plot Whisperer Martha Alderson presents at SFWC

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Also, I was happy to see Kenneth Ogalvie, Christopher Eng and Joanne Huspek at Plot Whisperer Martha’s enlightening session. Creating plotline is “a must” not only for fiction but also for narrative nonfiction.

 

Plot Whisperer Martha Alderson answers questions from fans

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master-mind members Mary Knippel, Rebecca Martin, Plot Whisperer Martha Alderson, Lori Noack, Teresa LeYung-Ryan at SFWC 2012 (Linda Lee was somewhere in the building helping other writers; Luisa Adams was with her family)

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Story Consultant & Editor Teresa LeYung-Ryan happy to see Joanne Huspek at Martha Alderson's breakout session "How to Plot"--photo by Christopher Eng

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In the hallway I ran into dear Kathi Kamen-Goldmark (so good to see Kathi!) and Sam Barry (good to see Sam too). I’ll be blogging about Kathi real soon.

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Kimberly Edwards & Nina Amir & Margie Yee Webb with Marty Castleberg at SFWC--last day of the most wonderful conference

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Practice Aloha / SuperWoman Barbara Santos gets shoulder massage from Plot Whisperer Martha Alderson

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Martha Alderson & Teresa LeYung-Ryan & Lolly Winston & Laurie Fox inspire SFWC writers--photo by Tara Farquhar thepennedartist

One of the biggest rewards was having a moment with dear Laurie Fox and Lolly Winston with my pal Martha Alderson. I was overjoyed.

Vicki Weiland and Luisa Adams, how I missed you both.  You both had emailed/called before the conference commenced. I love you gals.

Andy Jones invites Plot Whisperer Martha Alderson to his radio show--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

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Just when Martha and I were about to walk out of the Rooms of the Dons (a.k.a. SFWC’s Café Ferlinghetti), Leigh Anne Lindsey of SeaStorm Press entered with a “real” video camera and asked me about the 2 sessions I co-presented on Thursday night and Friday morning. Leigh Anne is a colleague through Women’s National Book Association (WNBA) and California Writers Club (CWC).  Robbi Bryant was with Leigh Anne–always fun to see them.

From reviewing the program, I know there were another 20 WNBA members who were at SFWC but I didn’t get to chat with them.  Linda Joy Myers, co-president of WNBA-SF Chapter and founder of National Association of Memoir Writers (NAMW), had orchestrated the WNBA exhibit at the conference!

Story Consultant & Writers' Platform-Building Coach Teresa LeYung-Ryan & Plot Whisperer Martha Alderson at Nob Hill Cafe SF--photo by author Margie Yee Webb

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Cat Mulan's Mindful Musings Margie Yee Webb, Kimberly Edwards & Sheila McDonald meet at Nob Hill Cafe after working 4 days and inspiring writers at SFWC--photo by Coach Teresa LeYung-Ryan

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the end of a lovely conference--lovely food at Nob Hill Cafe--thank you, Plot Whisperer, for the delicious treat.

 

When the 5 of us got back to the Mark Hopkins, Elizabeth Pomada asked if we wanted the lush centerpieces (garden-in-pots).  I was already schlepping my-show-in-suitcase, so, I didn’t have room for one.  However thank you so much, Elizabeth!  Buddy Martha Alderson gave me a ride to downtown San Francisco; I  walked into Nordstrom, found a quiet spot to unwind, read some pages from Mary Jo McConahay’s Maya Roads: One Woman’s Journey Among the People of the Rainforest (cannot put down this spellbinding read) before meeting with Birgit Soyka to return her camera tripod.

Thank you, buddy Mary E. Knippel, for orchestrating the independent editors program and to all the wonderful volunteers who kept everyone on schedule on Friday and Saturday in the Garden Room!

Thank you, Elizabeth Pomada & Michael Larsen, Barbara Santos & Richard Santos, Laurie McLean, Linda Lee, every volunteer, every SFWC advisory board member and sponsor, SFWC organizational team, Patrick and his team, all fellow co-presenters, speakers, registrants, Mark Hopkins team, and everyone (online, in-person) who played a role in making the conference the most delightful event of the year!

I was “high” going home. It’s two weeks later, I’m still high.  How I love being the Story Consultant & Writers’ Platform-Building Coach.

Sincerely,

Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams!”

http://writingcoachteresa.com

to sneak preview the exercises for Day 1 & Day 2, go to Amazon books

 

Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story.  http://writingcoachteresa.com

Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

 

 

Coach Teresa LeYung-Ryan Enjoyed Helping Talented Writers / Registrants at San Francisco Writers Conference

Did we meet at SFWC last week?  Here’s your chance to broadcast the themes in your projects.  I enjoyed meeting all the authors at Independent Editors Central at San Francisco Writers Conference at the Mark Hopkins.  I took notes during our time together.  Please tell my colleagues and fans about your next step with your book or project — by submitting comments to this blog post.  How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.

Thank you, Mary E. Knippel, for orchestrating the program and to all the wonderful volunteers who kept everyone on schedule on Friday and Saturday!

Thank you, Elizabeth Pomada & Michael Larsen, Barbara Santos & Richard Santos, Laurie McLean, Linda Lee, every volunteer, every SFWC advisory board member and sponsor, SFWC organizational team, Patrick and his team, all fellow co-presenters, speakers, registrants, Mark Hopkins team, and everyone (online, in-person) who played a role in making the conference the most delightful event of the year!

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Christopher Eng from Hawaii with memoirist Birgit Soyka (To Drink the Wild Air) from San Francisco thrilled to hear from Story Consultant and Writers' Platform-Building Coach Teresa LeYung-Ryan that they can turn their massive books into multiple books (create series; and also cross-market)

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Shannon Johnson, nurse! ( Sunnyvale, CA) receives cheers and advice from Story Consultant Teresa LeYung-Ryan at SFWC Independent Editors Central--photo by Tara Farquhar

 

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"Kenneth Ogilvie's mystery shows how protagonist's desire for revenge transforms into desire for truth and becoming whole," says Coach Teresa LeYung-Ryan

 

More photos in the 2 previous posts and 2 following posts.

Sincerely

Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams!”

http://writingcoachteresa.com
author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying themes and archetypes.

Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

 

Coach Teresa, what happened on Friday Feb. 17, 2012 at San Francisco Writers Conference?

Coach Teresa LeYung-Ryan here . . . this is what happened from my POV. Please tell me and my colleagues your point of view by submitting comments to this blog post.  How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.

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Elisa Sasa Southard arrived at my home before 7:00am and off we went.  I had packed chicken meatball/naan breakfast roll-ups for us. We were inside the Mark Hopkins before 8:00am. Thank you, author Birgit Soyka and Tessa Bertoldi, for helping us distribute session hand-out material and keep track of time at our 9:00am-9:45am presentation “Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book”

Writers' Platform-Building Coach Teresa LeYung-Ryan and Elisa Sasa Southard promote SFWC everywhere--even on Go-With-Sasa's automobile

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Audrey Fairchild & Julaina Kleist & Jordan Bernal gracious reps at SFWC--photo by presenter & Writers' Platform-Building Coach Teresa LeYung-Ryan

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SFWC Heroes make conference a huge success--photo by Story Consultant & Writers-Platform-Building Coach Teresa LeYung-Ryan

 

 

 

 

 

 

 

 

 

 

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Elisa “Sasa” Southard & Teresa LeYung-Ryan 

Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book

Attend this session if you want to:
•    hook agents, acquisition editors, readers, media attention
•    make your name synonymous with the themes you write about
•    have fun building your writer’s platform

YOUR NAME: _________________________________________________________

Before Talking Tagline: _______________________________________________________________________________________

AFTER crafting your personalized “talking tagline” from this workshop: ____________________

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Elisa “Sasa”’s definition of talking-tagline: “A one-sentence pitch that transforms every encounter into a marketing moment.”

Coach Teresa’s definition of platform: “Making your name stand for something—to attract targeted consumers—who are likely to buy what you have to sell.”

My next steps:
•    Go to http://BreakThroughTheNoise.com and watch Elisa’s TV clip about talking-taglines.
•    Go to http://WritingCoachTeresa.com click on “Coach Teresa’s Blog” and bookmark it.
•    I shall ____________________________________________________________

 

Elisa Sasa Southard & Teresa LeYung-Ryan’s session—crafting your talking-tagline & building writer’s platform & fanbase

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Elisa Sasa Southard and Teresa LeYung-Ryan say: "Help yourself by helping other writers"

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Elisa Sasa Southard & Teresa LeYung-Ryan show how using talking-taglines & building writer's platform are as fun as keeping balloons in the air--photo by Tessa Bertoldi

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Elisa Sasa Southard & Teresa LeYung-Ryan attract writers who want to create their talking taglines and build their platforms and fanbases--photo by Tessa Bertoldi

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Elisa “Sasa” Southard wears 2 hats:

•    As author of Break Through the Noise, 9 Tools to Propel Your Marketing Message, she helps writers turn personal skills into marketing talent http://BreakThroughTheNoise.com

•    As creator of Big City Travel Skills Project, Sasa helps young travelers turn into smart and savvy adventurers

http://elisaonassignment.com/

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Teresa LeYung-Ryan also wears 2 hats:

•    As author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she coaches writers on making their names synonymous with the themes/subject matters/issues they write about.

•    As editor/story consultant, she helps writers polish their manuscripts by identifying their themes and archetypes

Her novel Love Made of Heart is used in college composition classes.

http://writingcoachteresa.com

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testimonials from Elisa Sasa Southard & Teresa LeYung-Ryan's USE Your Talking Tagline to Build Your Writer's Platform session at SFWC

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story consultant & writers' platform-building coach Teresa LeYung-Ryan and Birgit Sokya (author of To Drink the Wild Air) are colleagues at Women's National Book Association

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Author & SFWC Marketing Director Barbara Santos works out details with Mark Hopkins staff

 

 

 

 

 

author and writing coach Catharine Bramkamp with career advisor Rebecca Martin of DearJane.info at SFWC–photo by Writers’ Platform-Building Coach Teresa LeYung-Ryan

 

 

 

 

 

presenters Elisa Sasa Southard and Teresa LeYung-Ryan and historical novelist Pamela Tartaglio

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At lunchtime, the room’s energy fell to deep sadness when Elizabeth Pomada told us that Shirley Fong-Torres (who delighted us last year at SFWC) died a few months after the 2011 conference. Shirley was only 64. I am so sad for her family. Blossom branches in a huge vase on the SFWC stage reminded us of Shirley’s vibrance.

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Lisa See’s keynote speech was most inspiring.  Lisa said when she reads a book she reads the beginning, then the ending, then back and forth until she reaches the middle; then she’ll read the ending again. Coach Teresa here . . . to remind my clients . . . Before you rework the beginning of your novel or memoir, review your ending.  Lisa’s reading m.o. is a helpful trick for writers. As Plot Whisperer Martha Alderson says: “The beginning foreshadows the ending.” “The ending dictates the beginning.”

Read fabulous story-teller Lisa Lee’s books!

 

Julaina Kleist with Lisa See (author of Peony in Love, Snow Flower and the Secret Fan, On Gold Mountain, Dreams of Joy) and BookShop West Portal Neal Sofman at SFWC -- photo by story consultant & writers' platform-building coach Teresa LeYung-Ryan (presenter, author)

 

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Cyberspace Genius Linda Lee empowers writers at SFWC--photo by Platform-Building Coach Teresa LeYung-Ryan

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Coach Teresa LeYung-Ryan advises prescriptive nonfiction author Jodi Lobozzo Aman of New York to buy domain names that are synonymous with her themes

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author Margie Yee Webb chats with SFWC advisory board member Harvey Pawl while Barbara Santos works out details with Mark Hopkins rep-- photo by Coach Teresa

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Alexis Masters and Margie Yee Webb author of Cat Mulan's Mindful Musings spread joy at SFWC--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

 

 

 

 

 

 

 

 

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Alan Rinzler’s keynote speech at 5:00pm gave us a glimpse into 50 years of the publishing world. Fascinating!  Alan was the acquisition editor who believed in Claude Brown’s 1,400-page manuscript when no one else at the publishing house did. Alan helped Claude edit the book to 400 pages  Manchild in the Promised Land: A Modern Classic of the Black Experience.

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SFWC presenters Teresa LeYung-Ryan & Nina Amir & Mary E. Knippel

Stephanie Carroll & Anna-Marie McLemore & author-- scholarship benefactor Victoria Hudson & Lisa Mattson--photo by Platform-Building Coach Teresa LeYung-Ryan

 

 

 

 

 

 

 

 

 

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I saw Scott James aka Kemble Scott!  Scott is an inspiration and generous mentor in the publishing arena.

actor Will Southard & Elisa Sasa Southard of GO-with-Sasa celebrate SFWC--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan

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actor Will Southard & author Elisa Sasa Southard 2012 Feb 17 photo by Story Consultant Teresa LeYung-Ryan

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Sincerely

Coach Teresa LeYung-Ryan

“Reach out, not stress out, to materialize your dearest dreams!”

http://writingcoachteresa.com
author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW

As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying themes and archetypes.

Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

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to sneak preview the exercises for Day 1 & Day 2, go to Amazon books

 

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