Posts Tagged ‘Love Made of Heart’
LEFT COAST CRIME is an annual mystery convention sponsored by mystery fans, for mystery fans. It is held during the first quarter of the calendar year in Western North America, as defined by the Mountain Time Zone and all time zones westward to Hawaii.
UPCOMING CONFERENCES
2012 (March 29-April 1): Sacramento, CA
2013 (March 21-24): Cheyenne Mountain Resort, Colorado Springs, CO
I see from the 2012 program that my colleagues through the Women’s National Book Association (literary agent Verna Dreisbach; mystery authors Penny Warner & Rita Lakin; producer Danna Wilberg) will be at the 2012 LEFT COAST CRIME mystery convention writers conference! I wonder if Margie Yee Webb, author of Cat Mulan’s Mindful Musings, will be there; she’s everywhere. Cheers to them and everyone who will be in Sacramento!
Cheering for all writers and readers!
Sincerely,
Coach Teresa says: “Reach out, not stress out, to materialize your dearest dreams!”
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story.
Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!
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https://www.sanmateocountyfair.com/pdf/2012/52-70%20FINE%20ARTS%20GALLERIA%202012%20FINAL.pdf
Sponsored by Teresa LeYung-Ryan — author of Love Made of Heart: an immigrant daughter’s journey to self-forgiveness (the book is used in college composition classes); author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW; as editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying themes and archetypes; read Coach Teresa’s blog at http://writingcoachteresa.com
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B. Lynn Goodwin’s WRITER ADVICE – 7th Annual Flash Prose Contest. Short Fiction/Memoir, 750 words max. First Prize: $200, Deadline: April 18, 2012. Guidelines www.writeradvice.com
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Cheering for all writers!
Sincerely,
Coach Teresa says: “Reach out, not stress out, to materialize your dearest dreams!”
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story.
Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!
2012 March 24 in San Francisco “Meet and Speed Date with Agents, Acquisition Editors, and Publisher”
signature event of Women’s National Book Association–SF Chapter
Meg Waite Clayton–keynoter at luncheon (optional)
More info and registration: http://wnba-sfchapter.org
Lynn Henriksen chairs event
Teresa LeYung-Ryan, Mary E. Knippel, Tanya Egan Gibson will coach registrants on how to pitch 8:00-9:00am.
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WNBA colleague Ann Steiner, Ph.D.MFT, CGP (author of Starting and Sustaining Groups that Thrive: Workbook and Planning Guide) highly recommends Dr. Paul Watsky’s workshop March 23-25, 2012. Dr. Steiner says:
Would you like a weekend devoted to exploring the challenges and rewards of practicing your creative art?
This workshop provides a safe place to deal with such common emotional obstacles as identity, follow-through, isolation, motivation, negative self-talk, and rejection.
This weekend workshop is offered by the Jungian analyst and San Francisco poet, Dr. Paul Watsky. Please forward this announcement to interested colleagues and contact Dr. Watsky directly if you have any questions.
When: Friday evening, March 23rd – 25th
Where: Inverness, CA
Workshop Size: Limited to Twelve Participants
About the Workshop Leader
Paul Watsky, Ph.D., ABPP is a licensed clinical psychologist with over thirty years’ experience in his field, an analyst member of the CG Jung Institute of San Francisco, and a widely published poet, whose debut collection, Telling The Difference (Fisher King Press) was published in 2010. Before becoming a psychologist he taught English literature full time as an Assistant Professor at San Francisco State University, and has continued to teach and lecture through the public programs of the CG Jung Institute and various other organizations.
For Information and Registration please call: 415 346-0253
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Speaking of creative art . . . Mary E. Knippel’s book The Secret Artist – Give Yourself Permission to Let Your Creativity Shine is scheduled to debut by late Spring 2012!
Sincerely,
“Reach out, not stress out, to materialize your dearest dreams!”
Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story. http://writingcoachteresa.com
Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!

Author / Story Consultant / Writers' Platform-Building Coach Teresa LeYung-Ryan -- photo by Cyberspace Guru Linda Lee
Coach Teresa, what happened on Saturday Feb. 18, 2012 at San Francisco Writers Conference?
Coach Teresa LeYung-Ryan here . . . this is what happened from my POV. Please tell me and my colleagues your point of view by submitting comments to this blog post. How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.
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Story Consultant & Writers' Platform-Building Coach Teresa LeYung-Ryan and Elisa Sasa Southard of Go-With-Sasa at Lori's Diner on Powell Street in San Francisco to fuel up before Day III of helping SFWC attendees
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authors & independent editors Kate Farrell, Mary E Knippel and Wendy Nelson Tokunaga--photo by author & independent editor Teresa LeYung-Ryan
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historical novelist Liz Newman receives cheers and advice from Story Consultant & Writers-Platform-Building Coach Teresa LeYung-Ryan
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Shannon Johnson receives cheers and advice from Story Consultant Teresa LeYung-Ryan at SFWC Independent Editors Central--photo by Tara Farquhar
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At lunchtime, we heard announcements of scholarship winners! Congratulations to winners! Cheers to generous benefactors!
Martin Yan said lovely words about vibrant Shirley Fong-Torres, about how she smiled, how she enjoyed meeting her fans. Martin reminded us to smile when we’re autographing books. Smile.
Elizabeth Pomada introduced Laurie Fox (famous literary agent who also writes novels)–more about Laurie in another post (she is another super kind soul). Laurie introduced Lolly Winston. Lolly delivered a heartfelt speech about her encouraging teachers and her perseverance. She is funny, sweet, and serious.
What a memorable hour–from picturing Shirley’s smile through Martin’s tribute; hearing Elizabeth speak fondly of Laurie; Laurie speaking fondly of Lolly; Lolly expressing her appreciation for relationships and the craft. So beautiful.
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author / presenter / SFWC Marketing Director Barbara Santos with presenter / SFWC Volunteer Director / cyberspace genius Linda Lee
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Lynn Henriksen and Shulamit Sofia at SFWC (look who are sitting in back row! Sheldon Siegel, Elisa Sasa Southard and Kate Farrell!)--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan
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Historical novelist Daniel Roddick receives Coach Teresa LeYung-Ryan's editing advice on first 2 pages of his manuscript
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memoirist and novelist Ann Tashi Slater with independent editors Mary E. Knippel and Gabrielle Harbowy--photo by Story Consultant Teresa LeYung-Ryan
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Agent Gordon Warnock answers questions from author while Mark Hopkins rep and Elizabeth Pomada go over details for autograph party--photo by Coach Teresa
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Margie Yee Webb & Michael Larsen & Harvey Pawl & Kimberly Edwards & Elisa Sasa Southard inspire writers--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan
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Teresa LeYung-Ryan & Martha Alderson & Elisa Sasa Southard & Lynn Henriksen & Nina Amir all love to encourage writers at SFWC
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Women's National Book Association-San Francisco Chapter members-authors-presenters (back row: Margie Yee Webb, Lynn Henriksen, Tanya Egan Gibson, Verna Dreisbach; center Mary E. Knippel, Nina Amir, Apala Egan, Jane Omerod; front row: Elizabeth Pomada behind Barbara Santos, Teresa LeYung-Ryan, Linda Lee, Elisa "Sasa" Southard, Joan Gelfand) at SFWC --photo by Don Hudson who says Western Women Save the World
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authors Joan Gelfand & Teresa LeYung-Ryan & Cara Black having fun at SFWC autograph party--photo by Adam Hertz
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Teresa LeYung-Ryan & Elisa Sasa Southard & Shari Dunn & Margie Yee Webb at Thai dinner on Powell Street in SF after inspiring registrants at SFWC Day III
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Sincerely
“Reach out, not stress out, to materialize your dearest dreams!”
Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying their themes, universal archetypes, front-story and back-story. http://writingcoachteresa.com
Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!
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Coach Teresa, what happened on Friday Feb. 17, 2012 at San Francisco Writers Conference?
Coach Teresa LeYung-Ryan here . . . this is what happened from my POV. Please tell me and my colleagues your point of view by submitting comments to this blog post. How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.
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Elisa Sasa Southard arrived at my home before 7:00am and off we went. I had packed chicken meatball/naan breakfast roll-ups for us. We were inside the Mark Hopkins before 8:00am. Thank you, author Birgit Soyka and Tessa Bertoldi, for helping us distribute session hand-out material and keep track of time at our 9:00am-9:45am presentation “Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book”

Writers' Platform-Building Coach Teresa LeYung-Ryan and Elisa Sasa Southard promote SFWC everywhere--even on Go-With-Sasa's automobile
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Audrey Fairchild & Julaina Kleist & Jordan Bernal gracious reps at SFWC--photo by presenter & Writers' Platform-Building Coach Teresa LeYung-Ryan
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SFWC Heroes make conference a huge success--photo by Story Consultant & Writers-Platform-Building Coach Teresa LeYung-Ryan
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Elisa “Sasa” Southard & Teresa LeYung-Ryan
Blowing Up Your Balloon: Writing a Tagline That Will Sell You and Your Book
Attend this session if you want to:
• hook agents, acquisition editors, readers, media attention
• make your name synonymous with the themes you write about
• have fun building your writer’s platform
YOUR NAME: _________________________________________________________
Before Talking Tagline: _______________________________________________________________________________________
AFTER crafting your personalized “talking tagline” from this workshop: ____________________
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Elisa “Sasa”’s definition of talking-tagline: “A one-sentence pitch that transforms every encounter into a marketing moment.”
Coach Teresa’s definition of platform: “Making your name stand for something—to attract targeted consumers—who are likely to buy what you have to sell.”
My next steps:
• Go to http://BreakThroughTheNoise.com and watch Elisa’s TV clip about talking-taglines.
• Go to http://WritingCoachTeresa.com click on “Coach Teresa’s Blog” and bookmark it.
• I shall ____________________________________________________________
Elisa Sasa Southard & Teresa LeYung-Ryan’s session—crafting your talking-tagline & building writer’s platform & fanbase
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Elisa Sasa Southard & Teresa LeYung-Ryan show how using talking-taglines & building writer's platform are as fun as keeping balloons in the air--photo by Tessa Bertoldi
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Elisa Sasa Southard & Teresa LeYung-Ryan attract writers who want to create their talking taglines and build their platforms and fanbases--photo by Tessa Bertoldi
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Elisa “Sasa” Southard wears 2 hats:
• As author of Break Through the Noise, 9 Tools to Propel Your Marketing Message, she helps writers turn personal skills into marketing talent http://BreakThroughTheNoise.com
• As creator of Big City Travel Skills Project, Sasa helps young travelers turn into smart and savvy adventurers
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Teresa LeYung-Ryan also wears 2 hats:
• As author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she coaches writers on making their names synonymous with the themes/subject matters/issues they write about.
• As editor/story consultant, she helps writers polish their manuscripts by identifying their themes and archetypes
Her novel Love Made of Heart is used in college composition classes.
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testimonials from Elisa Sasa Southard & Teresa LeYung-Ryan's USE Your Talking Tagline to Build Your Writer's Platform session at SFWC
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story consultant & writers' platform-building coach Teresa LeYung-Ryan and Birgit Sokya (author of To Drink the Wild Air) are colleagues at Women's National Book Association
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At lunchtime, the room’s energy fell to deep sadness when Elizabeth Pomada told us that Shirley Fong-Torres (who delighted us last year at SFWC) died a few months after the 2011 conference. Shirley was only 64. I am so sad for her family. Blossom branches in a huge vase on the SFWC stage reminded us of Shirley’s vibrance.
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Lisa See’s keynote speech was most inspiring. Lisa said when she reads a book she reads the beginning, then the ending, then back and forth until she reaches the middle; then she’ll read the ending again. Coach Teresa here . . . to remind my clients . . . Before you rework the beginning of your novel or memoir, review your ending. Lisa’s reading m.o. is a helpful trick for writers. As Plot Whisperer Martha Alderson says: “The beginning foreshadows the ending.” “The ending dictates the beginning.”
Read fabulous story-teller Lisa Lee’s books!

Julaina Kleist with Lisa See (author of Peony in Love, Snow Flower and the Secret Fan, On Gold Mountain, Dreams of Joy) and BookShop West Portal Neal Sofman at SFWC -- photo by story consultant & writers' platform-building coach Teresa LeYung-Ryan (presenter, author)
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Cyberspace Genius Linda Lee empowers writers at SFWC--photo by Platform-Building Coach Teresa LeYung-Ryan
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Coach Teresa LeYung-Ryan advises prescriptive nonfiction author Jodi Lobozzo Aman of New York to buy domain names that are synonymous with her themes
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author Margie Yee Webb chats with SFWC advisory board member Harvey Pawl while Barbara Santos works out details with Mark Hopkins rep-- photo by Coach Teresa
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Alexis Masters and Margie Yee Webb author of Cat Mulan's Mindful Musings spread joy at SFWC--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan
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Alan Rinzler’s keynote speech at 5:00pm gave us a glimpse into 50 years of the publishing world. Fascinating! Alan was the acquisition editor who believed in Claude Brown’s 1,400-page manuscript when no one else at the publishing house did. Alan helped Claude edit the book to 400 pages Manchild in the Promised Land: A Modern Classic of the Black Experience.
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Stephanie Carroll & Anna-Marie McLemore & author-- scholarship benefactor Victoria Hudson & Lisa Mattson--photo by Platform-Building Coach Teresa LeYung-Ryan
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I saw Scott James aka Kemble Scott! Scott is an inspiration and generous mentor in the publishing arena.

actor Will Southard & Elisa Sasa Southard of GO-with-Sasa celebrate SFWC--photo by Writers' Platform-Building Coach Teresa LeYung-Ryan
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actor Will Southard & author Elisa Sasa Southard 2012 Feb 17 photo by Story Consultant Teresa LeYung-Ryan
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Sincerely
“Reach out, not stress out, to materialize your dearest dreams!”
http://writingcoachteresa.com
author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying themes and archetypes.
Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!
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Coach Teresa, what happened on Feb. 16, 2012 at San Francisco Writers Conference?
Coach Teresa LeYung-Ryan here . . . this is what happened from my point of view. Tell me and my colleagues your point of view by submitting comments to this blog post. How? Click on the blue title bar of this post, scroll down to get the boxes, fill in boxes and click on “submit comment” button.
I took BART into The City and then MUNI #1 to meet co-presenter & colleague Mary E. Knippel. At 6:00pm we were to deliver BE YOUR OWN EDITOR at the San Francisco Writers Conference at the Mark Hopkins Hotel at top of Nob Hill.
Authentic details for writers who want to get to the top of Nob Hill: If you off-board BART at Embarcadero station, come up to street level that is closest to Drumm Street. Walk northward on Drumm, then westward on Sacramento Street (a one-way street). At Sacramento St. (near Davis St.), you’d catch the MUNI #1 bus that travels westward on Sacramento Street. $2 fare (driver gives y0u a transfer that’s good for 4 hours).
The ride is about 10 blocks or .7 mile (through Financial District and Chinatown, and up the hills). If you’re concerned about not knowing how to push the bell or pull the cord to request your stop, ask the bus driver or fellow passengers to look out for you. Off-board at Mason; walk a block southward on Mason to get to California St. (California St. is parallel to Sacramento St.). Wait for signals to cross the street. There you are–at the International Mark Hopkins.
As soon as you step onto the bricked courtyard, courteous hotel employees will greet you.
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Story Consultant and Writers' Platform-Building Coach Teresa LeYung-Ryan happy to present at SFWC again
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I saw Laurie McLean, Barbara Santos & Richard Santos, Nina Amir, Neal Sofman, dear mentors Michael Larsen & Elizabeth Pomada, Stephanie Chandler and other colleagues. Our session was to begin at 6:00pm. Among the writers who attended our session “Be Your Own Editor” were memoirist Jing Li, journalist and novelist Don Hudson and Margie Yee Webb (author of Cat Mulan’s Mindful Musings)!
Thank you, Patrick, for setting up the microphone–the room was long–without the microphone, the writers sitting in the back would have had difficulty hearing us.
Thank you to each writer in the room! Here’s an offer to you if you were in our session on Feb. 16, 2012 – I’ll be happy to read and give feedback to the first 2 pages (double spaced; pages numbered; manuscript title and your full name in the header) of your manuscript. Email me: your full name; your project’s genre; list of your themes. Then I’ll let you know when would be the best time to email me your first 2 pages. I’ll arrange my schedule so that I can focus on one writer a day. My email address is at gmail.com My User Name is: WritingCoachTeresa
Mary E. Knippel & Teresa LeYung-Ryan
Being Your Own Editor
Ensure Your Manuscript 100% Ready For the Next Step
• hire a book doctor/developmental editor OR
• pitch to agents or acquisition editors OR
• be your own publisher
fiction / narrative nonfiction / prescriptive nonfiction (“how-to” books)
YOUR NAME: ______________________________ Your Project: ________________________________
Tool #1 Grounding Reader with the three Ws (Who? When? Where?)
Tool #2 Hooking Reader from first page to last with core theme and “What does Protagonist want?” (in prescriptive nonfiction “What does Reader need?”)
Tool #3 In Fiction & Narrative Nonfiction (both genres are forms of “story-telling”) Who are your protagonist, antagonist, and other archetypes?
Tool #4 In Fiction & Narrative Nonfiction (front story / back story)
Tool #5 Foreshadows Metaphors Recurring Images
Tool #6 Authentic Details
Tool #7 Monologue Dialogue Vernacular
Tool #8 Misspelled words; misplaced modifiers; other frights
and 15 minutes for Questions & Answers
Thank you, dear mentors Michael Larsen & Elizabeth Pomada, for inviting Mary and me to deliver our signature presentation “Be Your Own Editor”!
Thank you, dear Birgit Soyka author of To Drink the Wild Air, for bringing your camera tripod!
Thank you, dear Margie Yee Webb, author of Cat Mulan’s Mindful Musings: Insight and Inspiration for a Wonderful Life, for introducing Mary and me, for taking photos, for having written the purr-fect gift book and letting me show in our session how every page of a prescriptive nonfiction book ought to contain inspiration, wisdom or a metaphor.
Thank you, Camille Thompson, columnist at SanRamonPatch.com, for your gracious help, making our session an enjoyable one.
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- authors & story consultants Mary E. Knippel & Teresa LeYung-Ryan give 8 tools at BE YOUR OWN EDITOR packed house session SFWC–photo by author Margie Yee Webb
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authors & story consultants Mary E Knippel & Teresa LeYung-Ryan attract writers at BE YOUR OWN EDITOR packed house session SFWC-photo by author Margie Yee Webb
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Coach Teresa LeYung-Ryan says: "Wearing your 2 hats as a writer---to polish your manuscript and to build your platform---can be as fun as riding a San Francisco cable car."
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Across the street at the Fairmont Hotel – LEARNING & the BRAIN Conference–Connecting Educators to Neuroscientists and Researchers
Vehicular traffic was blocked off in the area because President Obama was to speak at the Masonic Auditorium that evening!
Coach Teresa here took the cable car to go home and pack for Day II of San Francisco Writers Conference. Please see next post.
Sincerely
“Reach out, not stress out, to materialize your dearest dreams!”
http://writingcoachteresa.com
author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying themes and archetypes.
Her novel Love Made of Heart is used in college composition classes. Thank you, Teachers & Students!
Dear Writers,
Coach Teresa here . . . to encourage you to ask your protagonist “Who are you?” and show up (with your writing instruments) so that she/he can answer your question over time.
Over time–You create the magical bond between you and your characters.
Whether the story is being presented as fiction or nonfiction . . . Ask yourself: “What incident shook my world (or someone I care about‘s world) and I must tell the story.”
With memoirs, the author and Protagonist are YOU. You ask yourself: “What happened to me?” “How do I tell my story to hook Reader?” My answer is this: “You as Protagonist–stay in story-world. Move about in your story as though you do not know the ending. ‘Grow’ with yourself in story-world. No interjecting commentary from the author that would take us out of story-world. Let us see your story unfold as it happened. After all, you experienced the story in real life; to give us editorial comments as the “experienced one” will usually give the effect that an actor is stepping in front of the camera to interrupt (while the story is being played out in Reader’s mind’s eyes).
With novels, you created the protagonist. Perhaps he/she was modeled after yourself; even if that weren’t the case, you the author get under his/her skin. Because you are writing fiction, you have the luxury of changing the sequence of events and the specifics of the events. Novel authors also must not interrupt the story with editorial comments that aren’t apropos for the plot point.
“What incident shook my world (or someone I care about‘s world) and I must tell the story.” In my novel Love Made of Heart, something happened to Protagonist Ruby Lin’s mother. When Ruby finds out what has shaken her mother’s world, her own world also get jolted.
I’m reading Mary Jo McConahay’s memoir Maya Roads: One Woman’s Journey Among the People of the Rainforest and being hooked by her prologue. The author was fascinated by an exhibit in the National Museum of Anthropology in Mexico City. So fascinated that she went back to the museum the next day to look at the representations of the indigenous Lacandón people, descendants of the ancient Maya. “I must go there,” she told her sister.
I’m on page 7 of Mary Jo’s book–she has just met Moises Morales, an archaeoastronomer (one who studies ancient beliefs about the sky). I’m intrigued.
Coach Teresa Says To Ask My Protagonist: “Who Are You?”
Happy writing! Happy reading and researching! Happy rewriting!
If you need a story-consultant/editor, please review my webpage by clicking on this link.
Sincerely,
Coach Teresa LeYung-Ryan
“Reach out, not stress out, when pursuing your dearest dreams!”
http://writingcoachteresa.com
author of Build Your Writer’s Platform & Fanbase In 22 Days
Coach Teresa and Colleagues at San Francisco Writers Conference
To register for SFWC San Francisco Writers Conference
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Thursday, February 16, 2012 6:00pm
Mary E. Knippel & Teresa LeYung-Ryan
BEING YOUR OWN EDITOR: Ensuring Your Work is 100% Before Taking the Next Step:
Attend this session if you want to Polish Your Manuscripts before:
• hiring book doctor/developmental editor OR
• pitching to agents or acquisition editors OR
• self-publishing
Mary E. Knippel is author of The Secret Artist – Give Yourself Permission to Let Your Creativity Shine!
Teresa LeYung-Ryan is author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW and Love Made of Heart
Also, Mary E. Knippel and Teresa LeYung-Ryan are scheduled to give one-on-one 10-minute consultations at San Francisco Writers Conference!
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Friday, February 17, 2012 9:00am
Elisa “Sasa” Southard & Teresa LeYung-Ryan
BLOWING UP YOUR BALLOON: Writing a Tag-Line That Will Sell You and Your Book
Attend this session if you want to:
• hook agents, acquisition editors, readers, media attention
• make your name synonymous with the themes you write about
• have fun building your writer’s platform & fanbase
To register for SFWC San Francisco Writers Conference
Elisa “Sasa” Southard is author of Break Through the Noise: 9 Tools to Propel Your Marketing Message
Teresa LeYung-Ryan is author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW and Love Made of Heart
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Listed below are 2 events — free and open to the public.
Thursday, February 16th, 2012 at 5 p.m.
San Francisco Writers Conference Presents a Free Public Reading
Lisa See reads from Dreams of Joy in the California Room at the Mark Hopkins Hotel in San Francisco
Saturday, February 18th, 2012 at 6:15 p.m.
San Francisco Writers Conference Mass Booksigning!
Thirty presenters will sign in the Room of the Dons at the Mark Hopkins. Books for sale at the onsite bookstore manned by BookShop West Portal.
Look for Teresa LeYung-Ryan, Elisa Southard, Mary E. Knippel, Barbara Santos, Martha Alderson, Linda Lee, Linda Joy Myers, Margie Yee Webb, Verna Dreisbach, Nina Amir, Cara Black, Zoe FitzGerald Carter, Joan Gelfand, Tanya Egan Gibson, Ann Seymour, Ellen Sussman, Wendy Tokunaga, Shulamit Sofia, and other Women’s National Book Association members.
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The following lists are from San Francisco Writers Conference
KEYNOTERS:
Lisa See, author of Peony in Love and Shanghai Girls
Lolly Winston, author of Good Grief and Happiness Sold Elsewhere
Alan Rinzler, independent editor with 50 years experience in the publishing world whose client list is a “Who’s Who” in the publishing industryPRESENTERS:
Martha Alderson, author The Plot Whisperer: Secerts of Story Structure Any Writer Can Master
Nina Amir, editor, journalist, writing and author coach
Bella Andre, author of From This Moment On
Marilyn R. Atlas, Producer and personal manager in Hollywood
Sam Barry, Marketing Manager at HarperOne
Cara Black, author of Murder in Passy
Helena R. Brantley, Red Pencil PR
Philippa Burgess co-founder of Creative Convergence
Zoe FitzGerald Carter, author of Imperfect Endings: A Daughter’s Story of Love, Loss and Letting Go
Stephanie Chandler, author, online marketing and social networking guru
Laura Cogan from Zyzzyva
Mark Coker, founder and CEO of Smashwords
Deborah Davis, author of Not like You
Drew Dellinger, internationally known speaker, poet, writer and visionary
Robert Dugoni, author of Wrongful Death and Murder One
Brian Felsen, president of BookBaby / CD Baby / HostBaby
Joel Friedlander, Marin Bookworks & author of A Self-Publisher’s Companion
Barbara Freethy, NYT best-selling author
Catherine Friend, author of Barn Boot Blues and Sheepish
Diane Gedymin, The Publisher’s Desk
Joan Gelfand, poet and author of A Dreamer’s Guide to Cities and Streams
Tanya Egan Gibson , author of How to Buy a Love of Reading
Constance Hale is the author of Sin and Syntax and Wired Style
Brad Henderson, UC Davis professor and poet (co-author of Split Stock)
Evan Karp, Quiet Lightning
Kathi Kamen-Goldmark, author of And My Shoes Keep Walking Back to You
Katharine Kerr, author of License to Ensorcell due out in February
Carla King, author of The Self-Publishing Boot Camp Guide for Authors
Bharti Kirchner, author of four novels and four cookbooks
Michael Krasny, author and KQED radio host
Linda Lee, Founder of Askmepc-webdesign & Smart Women Stupid Computers
Wendy Lesser, author of Music For Silenced Voices, editor of The Threepenny Review
Donna Levin, author/writing teacher
Beth Lisick, author, poet and playwright among many of her talents
Tom Meschery, poet – athlete
Michelle Moran, author of Madame Tussaud, A Novel of the French Revolution
Mari Naomi, author/illustrator of Kiss & Tell: A Romantic Resume, Ages 0 – 22
Kathryn Otoshi, author/illustrator of What Emily Saw
Holly Lynn Payne, screenwriter, writing coach and author of Kingdom of Simplicity
Dan Poynter, Para Publishing – Self-Publishing Guru
Lisa Marie Rice, author of Nightfire
Trina Robbins, author of Lily Renee, Escape Artist
Teresa LeYung Ryan, author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW
Robert D. San Souci, author of Robin Hood and the Golden Arrow
Barbara Santos, author of Maui Onion Cookbook and Practice Aloha
Monte Schulz, author of This Side of Jordan
Kemble Scott, author of SOWER 2.0
Ann Seymour, author of I’ve Always Loved You, Nob Hill Gazette journalist
Naheed Senzai, author of Shooting Kabul
Rusty Shelton, President and CEO of Shelton Interactive
Sheldon Siegel, author of Judgment Day
Kevin Smokler, author of Bookmark Now
Elisa Southard, author of Break Through the Noise
Melissa Stonehill, VP Marketing & Publicity at Silver Screen Sizzles
Ransom Stephens, author of The God Patent
Ellen Sussman, author of French Lessons
Patrick Schwerdrfeger, author and international speaker
Wendy Tokunaga, author of Midori by Moonlight
Penny Warner, author of How to Host a Killer Party
Fan Wu, author of Beautiful As Yesterday
Martin Yan, chef. author and TV personalityEDITORS:
Elfrieda Abbe, Publisher, The Writer magazine at Kalmbach Publishing
Charles Adams, Algonquin Publishers
Jennifer Enderlin, VP, Editor-in-Chief at St. Martin’s Press
Valerie Gray, Executive Editor at MIRA Books, a Harlequin imprint
Gabrielle Harbowy, Dragon Moon Press and Pyr
Georgia Hughes, New World Library
Jan Johnson, RedWheel/Weiser
Brenda Knight, Associate Publisher at Cleis Press, Berkeley CA
Heather Lazare, Simon & Schuster
Deborah Lichtman, private writing consultant and editior.
Ross E. Lockhart, Managing Editor at Night Shade Books
Allison Lorentzen, Editor at Penguin Books
Ethan Nosowsky, Editorial Director at McSweeny’s
Chuck Sambuchino, Editor at Writers Digest Books and edits Guide To Literary Agents
Jay Schaefer, Independent editor/writer based in San Francisco
Jill Schwartzman, Editor at Dutton – Penguin Group
Ralph Scott, Executive Editor at Credit The EditAGENTS:
Peter Beren, literary agent and publishing consultant (CA)
Kimberley Cameron, President of Kimberley Cameron & Associates (CA)
Minju Chang, Book Stop Literary Agency (CA)
Verna Dreisbach, Dreisbach Literary Management (CA)
April Eberhardt, April Eberhardt Literary (CA/NYC)
Stephany Evans, President/Agent at FinePrint Literary Management (NYC)
Laurie Fox, Linda Chester Literary Agency – West Coast Associate
Mollie Glick, Foundry Literary & Media (NY)
Jeff Kleinman, Folio Literary Management (NYC)
Mary Kole, Andrea Brown Literary Agency (CA/NYC)
Michael Larsen, Larsen/Pomada Literary Agents (SF)
Daniel Lazar, Writers House Literary Agency (NYC)
Taylor Martindale, Full Circle Literary (CA)
Laurie McLean, Larsen/Pomada Literary Agents (SF)
Elizabeth Pomada, Larsen/Pomada Literary Agents (SF)
Jody Rein, President of Jody Rein Books, Inc (CO)
Katharine Sands, Sarah Jane Freymann Agency (NYC)
Ken Sherman, Ken Sherman and Associates
Nephele Tempest, The Knight Agency (Atlanta/CA)
Sally van Haitsma, van Haitsma Literary (CA)
Gordon Warnock, Andrea Hurst & Associates (CA)
Ted Weinstein, Ted Weinstein Literary Management (NYC/SF)This list is subject to change without notice.
Coach Teresa Advises Reading While Rewriting
Dear Writers,
Are you stressed out while rewriting your project? Breathe. Drink water. Exercise. And read, read, read.
Whatever genre you’re writing, give your characters new sparks by rereading your favorite book of the same genre.
Study how the author of that favorite book show:
- what the protagonist wants (early in the story)–to connect with Reader
- the authentic details in the setting, circumstances, vernacular
- sensory details
- dialogue and body language that reveals each character’s personality or what he/she wants to show
- hooks, foreshadowing, metaphors
- archetypes help move story forward
- thematic threads
I’m cheering for you!
Sincerely,
Coach Teresa LeYung-Ryan
Teresa LeYung-Ryan has helped over 1,000 writers.
As editor/story consultant, Coach Teresa helps her clients polish their manuscripts by identifying the themes and archetypes in their stories.
Her novel Love Made of Heart is used in college composition classes.
As author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she coaches authors before and after publication.
http://writingcoachteresa.com Read other posts in her blog.
Coach Teresa, Should I Buy Illustrations for My Book?
Hi Teresa ,
I want to thank you for having spoken at the Redwood Writers Club January 2012 meeting. I regret that a prior engagement did not allow my remaining for the question-&-answer period. Were I able to remain, I would have hoped to ask this:
I recently completed writing and revising my first science fiction novel, I have begun discussions with an editor and would like to know if it is too soon to acquire my intended illustrations. I already have people committed to do this.
I very much appreciate any comment you are able to make. Again, thank you for the valuable advice at the RW meeting.
* * * * * * * * * * * * * *
Dear Author (I will reveal your name and URL if you wish),
First, congratulations on having completed your novel!
The publisher of a book is the boss when it comes to what illustrations are used and who creates them. Of course if you are the publisher, you have final say. If you’re selling rights to a publisher, negotiate a contract that makes you happy.
The owner of the ISBN of a book is the publisher.
Example: The publisher of my first book (Love Made of Heart) is Kensington Publishing Corp. NY. My contract with Kensington (John Scognamiglio was the acquisition editor) dealt with my selling them the rights to publish my book and Kensington paid me an advance. My agent (Stacey Glick) negotiated the contract for me. Even though the Publisher/Author contract stated “Author to give input to cover design,” I didn’t have final say. The art director (Lou Malcangi) at Kensington had purchased art work from a photographer to produce the cover (Kensington and the photographer entered into a contract. I had no role in that contract).
Seek advice from a literary attorney. Seek advice from folks at Bay Area Independent Publishers Association and Northern California Publishers & Authors.
Honor each contract; prevent conflicts by understanding what rights you are selling or buying.
To participate in this blog post, submit a comment by: clicking on the blue title bar of this post, scrolling down to get the boxes, filling in the boxes and click on “submit comment” button — so that thousands of my fans will see your name, URL (your website/blog address if you have one), what themes/subject matters/issues hook you, and, what themes/subject matters/issues you want to spotlight.
I wish you joy, light, and a dancing heart.
Sincerely,
Coach Teresa LeYung-Ryan
Teresa LeYung-Ryan has helped over 1,000 writers. As author of Build Your Writer’s Platform & Fanbase In 22 Days: Attract Agents, Editors, Publishers, Readers, and Media Attention NOW, she coaches authors before and after publication. As editor/story consultant, Coach Teresa helps her clients polish their manuscripts. Her novel Love Made of Heart is used in college composition classes. http://writingcoachteresa.com Read her blog.























